Features
Founded in 2017, by 2021 Primephonic boasted over three and a half million tracks, and was considered the world’s largest specialist library of classical music. It had become so successful that when Apple was looking to extend its music offering into classical music the obvious solution was to acquire Primephonic.
With more customers shopping online than ever before, retailers are being forced to either debut online or significantly increase their online presence. There are obvious and significant costs involved in moving online for retailers of all sizes. The opportunity to make up for lost sales by expanding or launching online has been a lifeline during COVID, but have retailers done enough to identify and tackle the hidden costs of eCommerce?
When investors make the decision to give funding to a startup they are effectively saying ‘I believe that the vision of this business will manifest itself in tangible value in the future.’ Data sometimes back up this belief, but often it isn’t. This means that an investor’s decision to invest in a startup is more emotional than rational in the early stages. For this reason, investors must believe in the value that the startups create not just for themselves as ROI, but for everyone that is and will be using the product.
When starting a new business, the hopes, dreams, and aspirations of budding entrepreneurs are underpinned by the desire to secure a bright and prosperous future. Positivity, adrenalin and energy combine to drive them forwards. Hurdles are overcome, goals are pursued, and time flies by in a whirlwind of activity and excitement – at least, that’s the plan.
For the past eighteen months, economic uncertainty has frozen a vast proportion of the world’s workforce to the spot. It didn’t matter whether employees were content with their jobs at the onset of the crisis: the prospect of losing rights to redundancy pay, falling foul of the ‘last in, first out’ method, or joining a new company that could have a less certain outlook was enough to delay any major career decisions.
Having a strong relationship with the media can help your brand to increase its reach without spending millions in advertising. By making connections with the right journalists and organisations, fast-moving companies can get themselves noticed, building awareness that can help them reach their goals in a number of different ways.
Suffice it to say, 2021 was a challenging year for UK businesses. Brexit and COVID-19 have continued to dominate the news agenda throughout the previous twelve months, presenting challenges for organisations of all sizes. That said, new challenges began to emerge throughout the year; supply chain problems, for example, caused major disruption and product shortages for businesses and customers alike.
What is the entrepreneur mindset, and how do we develop it? These are questions that often go amiss during conversations about successful business leaders. Much is focused on reputation, a penchant for spotting talent, and of course, the all-important sales figures. While important markers, these fail to address what truly sets apart those destined to be entrepreneurs from the rest.
You want your startup business to be an instant success. But challenges can crop up quickly and hamper your startup long into the future. However, if you understand these challenges, you can keep an eye out for them. From here, you can address these issues before they cause long-lasting damage. You may even identify opportunities to prevent such problems from damaging your business in the first place.








