Features
You want your startup business to be an instant success. But challenges can crop up quickly and hamper your startup long into the future. However, if you understand these challenges, you can keep an eye out for them. From here, you can address these issues before they cause long-lasting damage. You may even identify opportunities to prevent such problems from damaging your business in the first place.
As the world of fashion is growing at a rapid rate, but so is the footprint the industry is leaving on the planet, we spoke to Stefan Hauswiesner, CEO and co-founder of Reactive Reality, the augmented reality leader enhancing e-commerce for retailers, who explained more about the vital role that AR will play in reducing the carbon footprint of the fashion industry and some of the key consumer fashion trends of that we will see in 2022.
It is true that many people do not like change and shy away from it. But it is equally true that periods of change bring much more opportunity for innovation and for businesses to adapt and pivot and supply products and services to fulfil needs that have opened up or changed in some way. In times of rapid change as we have seen over the last few years then the opportunities are both bigger and more abundant.
As any startup founder knows, there’s an ongoing battle that you wage with yourself to do with staffing. More specifically, whether and when to staff up – or to keep trying to spin all the plates yourself. When you’ve grown a business from the ground up, it’s hard to pass responsibility to other people. In fact, I’d liken it to a kind of bittersweet grief; I’m happy things are going so well but it is hard to take a step back and hand the reins over to someone else.
Starting a business is not always easy. But scaling a business, any business, often brings many more challenges than actually starting one. A typical small business is quite simple, bat as that business grows it becomes more complex and has more moving parts which become ever more complicated to coordinate.
We’ve all heard about the ‘Great Resignation’: a mass exodus of employees worldwide, caused by a rapidly changing working landscape and general pandemic fatigue. In the UK, almost a quarter of workers say that they are actively planning on quitting their jobs in the next few months, while job vacancies are at the highest level since records began.
It is no secret that the global pandemic has shifted consumer spending habits, with more and more people opting to shop online. What is different about this shift however, is where people are buying from. With the number of social media platforms available today, it should come as no surprise that there has been an increase in purchasing directly from these sites. According to research, social commerce sales will continue to rise by 35.8% by the end of 2021. Despite this, many businesses have failed to recognise how impactful price optimisation can be on social commerce, and if used correctly, how it can help retailers capitalise on the increasing popularity of social commerce.












