IWD 2022

Startups Magazine’s IWD 2022 series is a rich collection of features, profiles, and expert commentary built around the year’s #BreakTheBias theme, exploring the conscious and unconscious biases that continue to hold women back — in the workplace, in funding, and in the tech industry specifically. The series spans a wide range of angles, from celebrating female founders disrupting their industries and spotlighting women in senior tech leadership, to examining the persistent underrepresentation of women in venture capital and the challenges that remain despite growing momentum.

Top Tips For Building a Healthcare Business From Scratch

Making the leap from a business plan to a fully operating company with customers and employees is an exhilarating journey. There is nothing more exciting and empowering than building a business. Particularly as a woman because you have this added sense of breaking the mould or going against the statistics. With excitement, come some terrifying lows, confidence crises and loneliness. I want to make it one of my personal missions for the negatives not to scare people away. 

This article is part 1 of 27 in the series IWD 2022
The need for more diversity within the UK venture capital industry

International Women’s Day shines a light on the amazing work of women across multiple industries. However, it also serves as an important reminder that a lack of diversity remains an ongoing issue, especially within the venture capital industry.

This article is part 2 of 27 in the series IWD 2022
Supporting the whole woman on International Women’s Day

Tomorrow (Tuesday 8th March) is International Women’s Day. While more employers do now offer health and wellbeing support that is specific to women, this is often limited to a particular life stage, such as maternity. Towergate Health and Protection is encouraging businesses to provide for women across the entire lifecycle, from early adulthood to menopause, and beyond.

This article is part 3 of 27 in the series IWD 2022
Rising cost of living and desire for freedom drives female entrepreneurs

Nearly a fifth (17%) of women in the UK are considering starting a business following the pandemic, with almost half (48%) citing a desire for more money as the biggest driver, followed by 46 per cent wanting the freedom of being their own boss.

This article is part 4 of 27 in the series IWD 2022
Over half of women will struggle at work this International Women’s Day

As we look forward to International Women’s Day tomorrow, Dr Claire Vowell, Koa Health Lead Psychologist, issues a workplace warning.

This article is part 5 of 27 in the series IWD 2022
Empowering Women to #BreakTheBias

The theme for this year’s International Women’s Day is #BreakTheBias, and whether deliberate or unconscious, bias against women has long been an issue faced by many in the workplace.

This article is part 6 of 27 in the series IWD 2022
10 inspirational books ideal for women in tech

Ahead of International Women’s Day (Tuesday 8th March), we look at some of the best inspirational books written by and for women looking to jump-start or further develop their career in the tech world.

This article is part 7 of 27 in the series IWD 2022
PEEQUAL: Innovating the inequality of women’s healthcare

This International Women’s Day we are celebrating female founders and other women’s contributions to the world of startups. I caught up with Amber Probyn, aged 23, who co-founded PEEQUAL: the “UK’s first female urinal”.

This article is part 8 of 27 in the series IWD 2022
Women may have to work harder to get in the door

This female-founded startup is on a mission to revolutionise venues across the globe using data and AI. As co-founder, Tanuvi Ethunandan, described it: “Our aim is to be the ‘Waze’ for people management in venues and cities.”

This article is part 9 of 27 in the series IWD 2022
How do we Break the Bias in higher-level jobs?

When it comes to the battle on gender equality, we can certainly see some improvement, however, there is still a lot to be done. Whilst we may be encouraging the younger generation into more STEM and subjects they weren’t considering before, we need to make sure this is reflected all the way up – and into leadership positions.

This article is part 10 of 27 in the series IWD 2022
Feminism 5.0 is about the guys

In our post-#MeToo era, 60% of male managers claim they no longer feel comfortable mentoring young women. And it’s not just senior men in the workplace. In another study of younger males, Gen-Zs felt that feminism has ‘gone too far.’

This article is part 11 of 27 in the series IWD 2022
‘Girl boss’: patronising parody or powerful promotion?

Popularised in 2014 by Founder of fast-fashion brand, Nasty Gal, Sophia Amoruso, the neologism, girl boss was supposed to incite feelings of strength, empowerment, and confidence.

This article is part 12 of 27 in the series IWD 2022
More women’s voices should be heard in the business world

FEMALE entrepreneurs running growing businesses have shared the secrets behind their success in a special report to mark International Women’s Day. The female founders also outlined the challenges they face in growing their businesses and explained how they’ve overcome them.

This article is part 13 of 27 in the series IWD 2022
IWD 2022: Creating a Sustainable and Equal Future

International Women’s Day is designed to pay homage to the progress that has been made in the battle for gender equality, but it also highlights the existing challenges that many women still face today. This year, as well as highlighting the everyday prejudices that women face, focus is also being placed on the growing need for sustainable practices within business. Gender equality is essential, and so too is the need to protect our future environment. And from an enterprise perspective, work needs to be done to improve in both areas.

This article is part 14 of 27 in the series IWD 2022
UK women in tech are struggling to ‘break the bias’

Despite women tech giants including Facebook’s Sheryl Sandberg and YouTube’s Susan Wojcicki being championed in the press, women are still facing barriers when it comes to entering and succeeding in the world of technology, new research suggests.

This article is part 15 of 27 in the series IWD 2022
One in three tradeswomen experience discrimination due to gender

New research from the find-a-tradesperson platform, Rated People has revealed the biggest challenges faced by women who work in the trades industry, inclusive of all who identify as women, as well as the trades which have the lowest representation of women and the biggest gender pay gaps. 

This article is part 16 of 27 in the series IWD 2022
On International Women’s Day increase in workplace support for menopause reported

On this, International Women’s Day (Tuesday 8 March), Peppy, the digital health platform, reports there has been a significant change in employers’ attitudes to offering workplace menopause support:

This article is part 17 of 27 in the series IWD 2022
The past, present and future – embracing change

Admitting we have biases is not easy. It makes you question how much control we have over our minds and behaviours. This year’s International Women’s Day (IWD) theme encourages us to ‘Break the Bias’ to achieve gender equality, but it is difficult to know which biases are the most important ones to ‘break’ first.

This article is part 18 of 27 in the series IWD 2022
AllBright Meta becomes the first members’ club in the metaverse

The first AllBright NFT mint coincides with a launch featuring AllBright members including Laura Whitmore and Nimco Ali to open up NFT investment opportunities for women.

This article is part 19 of 27 in the series IWD 2022
The negative beliefs impacting female entrepreneurs

My colleagues at the Giants asked to hear my thoughts about being a ‘woman in tech’ for International Women’s Day (IWD). 

This article is part 20 of 27 in the series IWD 2022