Features
When launching their business, entrepreneurs get very excited at the prospects of finding clients, but also anxious about how to do it. While there are many priorities for them in terms of business operations, building up the right teams, or maintaining their cash flow, organic marketing isn’t one that should be neglected or postponed.
Over the tumultuous year we’ve just faced, productivity has been challenged in ways most had never considered. The strain of financial, career and health uncertainty has been a formidable foe for employees and employers alike. As we celebrate World Productivity Day this year, we do so with the learnings of the past 12 months under our belt.
Starting over with a new business idea or career path is never easy, but sometimes it is absolutely necessary (this applies to other things in life as well). I have started over multiple times. I quit a stable job in HR to start my own business. People called me crazy, but I followed my dreams and persevered. It was anything but easy, but it brought me to where I am today and I wouldn’t change that for the world.
The UK’s National Health Service has been designed primarily by men, for men. Even in 2021, the majority of those in senior leadership positions (63%) are male, a startling figure when you consider that almost 80% of the NHS workforce are female.
If office space providers are to survive the shift to greater flexible working, they need to keep up with the increasing demand from businesses for shorter, flexible contracts. Long term, restrictive office commitments no longer appeal to SMEs, who are increasingly looking for complete flexibility in their requirements, to scale up and down as required, and remain agile.
Do you believe the next generation of tech giants will be European? At Scale-Up Europe, we do. That’s why, a few days ago, our group of stakeholders from across the world of European technology innovation presented a shared ambition for the continent to house 10 technology companies valued more than €100bn by 2030.
Cash flow is king. It is the lifeblood of any business. If any recent trading period has underlined this to the nation’s SME businesses, it is the last twelve months.
A company’s brand is so important. It’s the business philosophy, its culture and ethos, its products, its team, the customer service, its corporate reputation.
Writing a compelling job ad to entice graduates can be challenging, especially if writing isn’t your strong suit. How can you create the best possible job ad to attract the best talent to your business? Based on many years of experience, I have put together the perfect formula to attract stellar talent.
“It is predicted that the resale market will be bigger than fast fashion by 2029 as traditional charity shops sell more items and the for-profit resale market balloons.” Thred Up stated recently.
Starting any business comes with risk. However, for startups in the technology sector those risks can be significantly different from mainstream organisations due to the frequent rapid growth in what is often a new product or service offering.
In the wake of the coronavirus pandemic, it seems that people are even more concerned about the environment. A survey of over 3,000 people across eight countries found that 70% of people were more aware of the impact human activity is having on the environment than before the pandemic.
Marketing spend has risen to record levels since the pandemic. PR and marketing have become business lifelines, boosting resilience and reputation throughout a challenging time. A large part of the focus has been on retaining customers and marketing efforts have become highly targeted with brand loyalty as a key driver. Approaches are increasingly personalised with customers treated as individuals and humanised to drive authenticity and credibility.
Finding insurance for your startup is essential for protecting your finances and employees. However, choosing a plan that works for your team and budget can be tricky. Luckily, there are several options available for small businesses.
NatWest’s landmark money-laundering case has dealt a huge blow to consumer trust in online banking; an industry that more than three quarters (76%) of UK consumers already admit they don’t fully trust, according to research from anti-money laundering specialists, SmartSearch.
A happy and healthy workplace is a rich environment and there’s mounting evidence that workplace culture fosters a more productive organisation. In light of recent events of the pandemic, mental health has been at the forefront of the discussion.
If you’re a business owner, the chances are you will want to know how to increase the value of your business. It’s important for any entrepreneur or business owner to have an idea of what their company is worth, especially if they are looking to either raise investment or plan an exit.
Having a strong reliable team is at the heart of building any successful sustainable business that is why investors say they invest in people not ideas. Many entrepreneurs overthink the ideas, the plans, the strategies, and underestimate the importance of building the team of people who will actually execute and turn these ideas into reality.
There are many resources that can walk you through the business basics: what to plan for, what numbers to crunch, and how to move forward. But there are a few things that we forget, or worse – things that we were never told about to begin with!
There are high barriers to funding for Black founders, especially first-time ones. I know this because I’m a first-time Black founder who has raised (and is still raising) money. I’ve made a lot of mistakes, but also a lot of progress. Here’s what I’ve learned along the way.
