Features

Another Year Working Remotely: Challenges and Opportunities

The year 2020 stands out as what you would call the banner year for remote work. While a good number of people worked remotely before that, the outbreak of the pandemic forced a major shift to remote work. People and companies that hadn’t embraced remote working had it rough trying to adjust to the circumstances.

Do You Need Industry Contacts to Start Up a Successful New Business?

Networking. Some people love it, some people hate it. But everyone knows it’s essential if you’re setting up a new business. Or is it? Tell anyone that you’re setting up a business without any industry contacts, and they’ll raise their eyebrows at you. Wouldn’t it be better to get to know the industry first, they’ll ask? Shouldn’t you build up your network before diving in?

How to spot a resilient business in 2021

The last year has shone a spotlight on the long-term future of the UK’s business sector, its reliance on people and the need for business resilience. It was crucial to protect the financial security of consumers so that they could continue to conduct business with each other, and that was understandably Chancellor of the Exchequer Rishi Sunak’s priority, with the unprecedented introduction of Bounce Back Loan Scheme (BBLS), Coronavirus Business Interruption Loan Scheme (CBILS) and furlough schemes.

How to support employees working from home long-term

Oil major, BP recently announced that 25,000 members of staff must Work From Home (WFH) two days per week post pandemic. As more firms transition to long-term remote working, evaluating and improving home office set ups will be critical to success. Here Kristian Torode, Director and Co-founder of business unified communications provider, Crystaline, looks at what companies should provide for their workers.

How Can Startups Proactively Drive Diversity & Inclusion From Day One?

When you are building a plane in the sky – startup speak for tricky innovation in a tough environment – things slip. In the case of fast-growing businesses, important people priorities and processes fall down the agenda. Diversity and inclusion is one of them. It can be deprioritised by default, in a race to stay afloat, pay your teams and spend time on what will get you where you need to go, quickly.

15 years of breaking barriers – Mazuma’s 15th Anniversary

Founded by childhood friends, Lucy Cohen and Sophie Hughes, Mazuma is a UK-based provider of online accounting services for small and micro businesses. As qualified accountants, the pair spotted a gap in the market in 2006 for low cost and stress-free accountancy which specifically serviced SMEs and the self-employed. Fast forward to today and the company is celebrating its 15th anniversary.

How communications and connectivity will drive business efficiency

As we enter the ‘roadmap’ to recovery from the COVID-19 pandemic, businesses are reassessing their people operations. Some have adopted a ‘hybrid’ working model, allowing employees to split their time between working from home and from the office, and others have even given up their office spaces entirely.

The five common PR mistakes you should avoid

The PR industry continues to go from strength to strength with a steady 5% growth in 2020 and the five years previous to that. This demonstrates that organisations recognise the value that communications play in their overall business strategy. Consumer research has shown that 48% see journalism and earned media to be the most credible source of information.

The top three payment trends startups need to know about

With the vaccine rollout continuing across the world and a potential end in sight to the COVID-19 pandemic, we have looked at three of the top payment trends businesses should get to know as life gets back to some normality and the hospitality, travel and other sectors start to open once again.

Virtual events don’t have to suck: simple ways to save them

Virtual reality is no longer a novelty, but VR events are an innovation in the event industry and marketing. A virtual event is a potent tool for promoting your brand or for organising conferences and concerts. This is an entirely new project that allows you to hold an event while staying at home, despite emergencies, such as the 2020 quarantine or other events.

Spotlight on cybercrime as online fraud doubles during pandemic

With a number of people using eCommerce for the first time and employees working at home, the costs of cybercrime exceeded $1tn in 2020, up 50% from 2018.

Digital sustainability: why it matters and how to kick off your journey

COVID-19 has given rise to a mass adoption of technology. Many organisations have switched the office and physical meetings for Zoom calls, digitised their offline practices and undergone rapid digital transformation.

How to support employees stranded abroad during the pandemic

With COVID-19 restrictions constantly changing and evolving worldwide, many employees taking business trips to other countries, or already working abroad, have found that they are suddenly either banned from returning to their home country or not allowed to leave the country they have visited. Employers must ensure they are able to support employees who are stranded away from home.

13 Startup Lessons Every New Founder Must Learn

Founding your first startup is no walk in the park. If it was, everyone would do it. There will be long nights of building your MVP and many times you’ll want to rip your hair out. But there will also be incredibly rewarding moments, and, chances are, you won’t regret taking the journey. If the thought of building your own business sparks a fire within you, it’s worth the hard work that goes into it.

Marketing tips to grow your business

Living in a digital world, where everything could grow or destroy your business, marketing is a very important strategy to use. Now when the internet has reached almost the highest point, it is a very good thing to use it to work with you, not against you. Any industry that uses technology and relies on it, has major changes each year because the technology is advancing each year.

How To Train Your Remote Team On Cybersecurity

It’s now been over a year since the first COVID-19 lockdowns hit, sending myriad companies hurtling into the unfamiliar world of remote working — and that time has proven very informative. On the whole, people have discovered that working at a distance isn’t the drain on productivity that many skeptics had claimed for so long, and the lack of time or money spent on commuting has left plenty of professionals determined to keep working from home in the future.

How to Approach Validating Your Startup Idea

There’s no denying that the ultimate goal of launching a startup is for that startup to be successful. However, a significant reason that many individuals never follow their Big Ideas to embark on the founder’s journey is fear of failure. Failure they won’t succeed, failure their product will never take off.

The evolution of SEO and PPC: 3 tips for brands looking to maximise sales

They say nothing ages as quickly as yesterday’s vision of the future and this is especially true about digital technology, which is performing an increasingly crucial role for businesses across all industries.

Home truths about striking out on your own

It’s often claimed that there’s never a better time to start a business than in a crisis. The adage ‘from crisis comes opportunity’ has been rolled out constantly over the past year, replayed in countless articles from the New York Times to the BBC.

Are you selling online? Here’s what you need to know

If you sell online then there a number of statutory or regulatory requirements you are obliged to fulfil or to which you must adhere.