Funding
End of last year, I ran a session for founders on raising early-stage investment. At the beginning of the session, I asked the audience to walk me through an outline of the stages involved when engaging an investor. One of the responses I received was, ‘you pitch the business…then if there is interest you present and discuss the financial model.’ I then asked a second question. When do you use ‘storytelling’? Several responses came in via messaging, ‘the pitch’. Which is correct, but it is not the only stage where it is used.
At a time when many people around the UK are making career changes and starting new enterprises, aspiring business owners will be looking for the right business loan to get their companies off the ground. Choosing the right loan partner is an important decision, and it’s crucial that people know what to look for before they commit. The important thing to remember is, it’s about much more than just the money.
We don’t often address mental health in male-domintated sectors, despite well-being becoming a more accepted topic in mainstream media. There is a lingering macho stoicism surrounding the conversation about the toll that raising capital can take on business leaders, which is perhaps no wonder in a field where the pursuit of work-life balance is seen as a weakness.
Early Stage investors can often seem like mythical animals hidden in parts of the city you have little access to. When you do finally catch yourself face to face in a crowded networking event, or on a brief phone call that you’ve been preparing for all week, it can often feel like an uncomfortably one-sided encounter.
One presumption about tech-for-good startups is that they generate less profit than traditional tech companies. This is a myth – they need to take care to prevent the nobility of the cause from getting in the way of their financial ambition, but there is no fundamental conflict between good business and business for good.
When my business partner, Jack, and I started UnderPinned in August 2018, we had countless images of what running a startup would look like. Time has shown that many of them were poorly conceived. Some, downright fanciful. It’s only been two and half years, but it feels like aeons ago now, and I’ve often thought back to that time, wondering what I would tell myself if I could hop into a time-machine and talk to a younger, bright-eyed and bushy-tailed Albert.
As part of the last budget, Chancellor Rishi Sunak announced that the limit for contactless payments is to be increased from £45 to £100. As a large portion of UK businesses have been closed for months, there’s an obvious reason to want to stimulate the economy by making larger purchases easier. While this increase in the contactless limit seems to be a good move on the surface, we must look at the impacts of this change and debate the case for alternative payment methods.
Whilst the UK is home to a large number of innovative startups, and has even been proclaimed the ‘unicorn’ capital of Europe, it also has a disappointingly high gender funding gap. According to a report commissioned by the British Business Bank, for every £1 of VC investment, less than 1p went to all-female teams and only 10p to mixed-gender teams. The initial reaction may be to point fingers at the VC industry, however interestingly the report also noted that in fact only 5% of all pitchdecks received are from all-female teams.
Asides from having a great idea, one of the most important things you need to do as a startup, is consider your budget. It’s important to have a clear understanding of what you can spend, what you can expect to make, and how the two balance out. Without undertaking this process, you risk ending up in a situation where your finances are out of sync, causing significant issues for your business.
A recent study cited by a leading Fintech publication found that whilst 30% of the fintech workforce is female, only 17% of senior fintech roles are held by women and just over 5% of founders are women. These statistics are pretty shocking as Fintech is such a dynamic world of discovery and innovation.
One of the most common questions that entrepreneurs ask at the early stage of a company is – how do you secure funding? After all, it’s one the most crucial steps in developing a company and will give entrepreneurs the ability to hire employees, develop their product and take the company to new heights. And as the company matures, the process can be slightly different along the way – there are different objectives when raising seed funds, versus Round A, B, and C because at each stage the company itself is at a new level.
Matthew Singleton, Investment Director at Throgmorton Capital Management has spent most of his career advising his clients on how to manage their wealth and plan their financial futures. From time to time Matt advises clients on strategies that may involve investing in startups. He is also a passionate champion of startup businesses and has been involved in early-stage businesses himself. Here, he shares his financial and investment advice for any early-stage business looking to grow quickly without exposing themselves to unnecessary financial risks in his six top tips.







