Features

How to align employee engagement with business performance

Employee engagement is often seen as an activity on top of the day-job, rather than a critical measure of it, and it’s worth remembering that employees join organisations engaged – disengagement is the result of poor experiences at work.

From plastic to fantastic: The virtual cards revolution

There’s something about plastic that makes us forget it’s real money, and spend without giving a hoot for the consequences — hence the age-old caution against putting it all on the credit card.

Hybrid working: Reorienting and reskilling the workforce

Today, businesses are under pressure to navigate the fast-changing skills and digital landscape.

5 tips to secure investment

Global VC funding broke new ground in the first half of 2021, with a staggering $288bn invested worldwide.

Changing the blame game: consumer vs brand

With COP26 reinforcing the detrimental effects of climate change, mass engagement in sustainability is stronger than ever. To preserve an inhabitable climate, net zero must be achieved by 2050, businesses altering their operations accordingly is a contributor to this.

How to Clear Common Freelance Hurdles

Starting a career as a freelancer can be rewarding. You’ll have a job with the flexibility to support a positive work-life balance. You may find it is a lucrative option, too. One report found 70% of freelancers earn more than their traditionally employed counterparts.

What is social selling and how can you benefit from it?

Over the last few years we have seen a big evolution of online communication and sales. The times when companies were sending cold emails to random receivers are long gone.

Startup addresses genomic underrepresentation

BixBio was founded in 2019 by James Ross and Tyronne McCrindle. The pair are from Cape Town, South Africa, and seek to address the massive underrepresentation of African data in global genetic datasets.

Navigating the post-Brexit UK-EU trade relationship and addressing the skills gap

The new post-Brexit UK-EU trade relationship is having a big impact on companies across all sectors and localities, with new procedures, customs controls and added layers of bureaucracy rendering many business models unsustainable.

5 steps to being more environmental

As world leaders converge on Glasgow for the 26th UN Climate Change Conference (Cop26), the need for climate action has never been stronger.

5 Black Friday marketing strategies

The festive season is just around the corner, and many retailers are gearing up for the most important date in their calendar – Black Friday.

Preparing for phishing attacks this Black Friday

With Black Friday among us, phishing attacks are set to skyrocket, so here we consider why – and how – ecommerce startups should be prepared.

How to embrace flexible working as a startup

As of this past Autumn, all employees in the UK now have a right to request flexible working options from day one. As a business of any size, it’s now a necessity to consider your approach to flexible working.

How ‘doing the opposite’ could make you a millionaire

The reason I decided to write my book ‘Doing the Opposite’ was because I realised something quite extraordinary through my life experiences. I questioned why my latest business, Cloudfm Group had been so successful and grown from £1m to £70m in just four years.

Finding CTO for a startup: A guide for non-tech founders

In a startup, the CTO is involved in making important technical decisions and has a key role in the success of a project. CTO chooses the technologies needed to create a product and controls the entire development process.

Is there really a future for email communication?

It’s hard to believe that email – or electronic mail – wasn’t introduced until the early 1990s when the World Wide Web was first launched for widespread use. Since then it has become a vital communications tool for businesses and people across the globe

Challenging entrepreneurial stereotypes

Today’s business problems need the untapped potential of women-led enterprises which represent as much as £250bn of additional value for the UK economy.

When does embellished marketing and financing reporting become fraud?

The focus for many businesses throughout the pandemic has been on cashflow and liquidity – for some it has simply been a case of short-term survival. In some cases the the information distributed by directors will have a real bearing on their own remuneration or even employment. 

How enterprises can put a hybrid working model into practice

Once considered as a term for the next-gen of cars, the use of ‘hybrid’ is now more popularly used to describe the new way of working.

Complete guide to social media marketing for cyber security startups

Whether your cyber security startup is new to social media marketing or it already has a presence on LinkedIn, Twitter, Instagram, and other such platforms, this guide is relevant for you. Read until the end to find out our 10 checklist points to tick off for a solid social media marketing execution for your cyber security business.