There is a lot of wisdom that comes from having built up a successful sustainable business from the ground-up. Although I can now attribute them as ‘learnings’, many purpose-led start-ups perceive them to be modern-day taboos. The truth is, for your startup to not be a part of the 20% that don’t survive beyond their first year, or the 60% that go bust within their first three years, you need to be able to dispel the following five taboos for your startup to thrive.
With varying government guidelines in place across the country, many will find themselves working from home. Exploring the nation’s relationship with their sofa and desk chair, FurnitureChoice.co.uk polled Brits to find out how many suffer from back pain. Using this insight, experts reveal the best and worst seating positions for your back, whilst we spend more time at home on the sofa.
With the sudden shock and panic now over from the COVID crisis, we are now settling into the ‘new normal’ of on-and-off-again lockdowns and formulating new habits for our businesses, all the while, bracing ourselves for the next crisis; the quietly creeping recession and wondering how our brand can survive.
Social Good Connect is a unique digital platform connecting employers and their employees to volunteering opportunities. Charities need skilled help day in, day out, but they haven’t always got the time or resources to find it. Motivated, skilled volunteers are hard to come by. However, in any one city there are hundreds of businesses with potentially thousands of skilled volunteers who could solve that problem.
As the ongoing economic impacts of COVID-19 continue to be felt, there is an often-forgotten segment that has the potential to spearhead the UK’s re-growth in years to come. Pre starts, startups and SME’s hold the potential to move at pace and expand quickly to support a fledgling economy, provided they receive the right support at the right time and most importantly, at the right price.
At a startup, you are most likely to come across Intellectual Property (IP) due diligence in the form of investors conducting due diligence prior to investing or from potential partners or collaborators seeking to work with your company or license in your IP. It is important to know what to expect so you can present your company in its best light. You may also wish to conduct your own IP due diligence on other companies prior to working with them or licensing them your technology.
Grabbing attention wherever possible is vital as a startup, particularly when it comes to your online marketing efforts, so it’s no surprise that you’re thinking about PPC — or pay-per-click — advertising. Unlike SEO, which takes time to produce results, PPC helps to create instant brand awareness and, when done well, generates all-important clicks. This can be an especially valuable part of your marketing strategy but not an easy one to pull off, and if you don’t put the work in, disappointing campaigns can be incredibly costly.
Gradfuel, the innovative data-driven graduate hiring platform, has successfully secured £200k in seed investment amidst ongoing market uncertainty in light of COVID-19. The graduate recruitment platform, valued at £1.05m, has fuelled interest from investors and top-tier employers alike. Investors from a range of backgrounds, including ex-Managing Directors from J.P Morgan, Merrill Lynch and Goldman Sachs, as well as early investors for Patch Plants and Mindful Chef, have backed the company in its seed round.
From a trickle to a torrent, impact investing has become the trending topic across the asset management industry. While pressure increases for all investments to ‘do no harm’, a growing demand for opportunities that actively ‘do good’ continues to go unmet. Chorus Network is hoping to address that. Launched by a social impact entrepreneur and reformed investment banker, Chorus brings the best aspects of investing in startups and wraps that around the impact space.
Kibus Petcare, a pet product company, has launched a Kickstarter crowdfunding campaign for Kibus, its proprietary at-home product that cooks pet food with the healthiness of traditional home-cooked meals. An automatic, convenient device that cooks healthy, natural, and minimally processed dog food, Kibus meets the needs of demanding dogs and their owners worldwide.
Since the launch of London’s Silicon Roundtable in 2008, UK tech startups have enjoyed more than a decade of strong interest from Venture Capitalists (VCs). Spurred on by the success of fast-growth consumer tech companies like Uber or Deliveroo, VCs have sought out startups that could break into the public zeitgeist to become the world’s next big thing. This culminated in more than $13bn being pumped into British technology startups in 2019. Then, the pandemic struck.








