IET London: Savoy Place has granted innovative tech startup, Scentient, a meetings support package worth £12k in a bid to help new STEM businesses with their event needs.
Zorka.Agency marketing team together with SOLYANKA conducted “Startup Marketing Research: challenges and opportunities in digital promotion”.
Connecting the dots between your marketing activities and the rest of your business can change your perception about marketing. Understanding that marketing influences all areas of your business is the key to planning effective marketing activities.
When speaking to businesses we often hear the phrase, ‘we just use word of mouth’ when people describe how they promote their company. This is amazing! But is it more than just ‘word of mouth’?
Cloudinary, the media experience platform for many of the world’s top brands, today announced that it reached the $100m in annual recurring revenue mark in December 2021, cementing its status as a unicorn.
To attract and convert more customers, you need to provide them with information, and proof that you’re the best at what you do. Case studies are the perfect solution.
The launch of the Seed Enterprise Investment Scheme (SEIS) in 2012 was a game changer for startups across the UK. Launching a company from the ground up is a difficult endeavour but the new tax benefits, which encouraged investment in small and potentially riskier enterprises, were a boon for investors and business owners alike.
Workplace wellness has come under the spotlight in the last few years. Now, a vast number of people are looking beyond the traditional methods of coping with stress and embracing other ways of relaxing, unwinding, and recovering from intense pressure.
Health to U (H2U) Corporation, a startup in connected healthcare technology and provider of health and wellbeing digital health platforms, is ringing in the New Year by announcing the close of an $8m round of funding, led by SHARP and Foxconn Technology.
The world is going digital and NFTs are a technology which can provide unique, infallible data for this digital world in industries beyond art. You might be wondering how, as a startup founder, you could take advantage of non-fungible tokens (NFTs)?
Doji, the ‘next-generation’ marketplace that enables consumers to buy and sell used mobile phones, has executed a successful launch following an impressive $3.8m in seed funding.
More than 1.6 billion tons of food are wasted every year. 40% of the waste occurs at the beginning of the value chain. This causes economic losses of $660 billion in the food industry.
Three of Scotland’s most innovative SMEs have secured a global audience spot at the CAN DO Innovation Summit after entering a competition to appear on the events #SMEstage.
I always say that numbers speak for themselves. So it’s doubtful that these numbers will surprise female founders anywhere. Pitchbook data from earlier this year showed that, despite record levels of capital invested in Europe, female founders received just 0.7% of the total funding – €400m (about $473m). The picture isn’t much more encouraging in the US; last year, female-only founded companies garnered 2.2% of the total capital invested in venture-backed startups.
Consumer data overwhelmingly points towards the importance of social media to grow an eCommerce business. If you look at the studies, over four billion people on Earth are ‘active’ social media users.
It’s reasonable to say that many of us anticipated 2021 to be a year of recovery. If 2020 was the year that forced us to reset, 2021 has been the year to start again, re-strategise and grow.
Businesses look to constantly tweak their hiring strategies and recruitment processes to have prolific talents on board. Needless to say, an organisation is as good as the overall competence of its employees. Hence, businesses also go about spending exorbitant amounts of money to market their job vacancies among a larger talent pool. However, be it job seekers or potential customers, they always view businesses in terms of brand value.
Borderless Security has announced the availability of FilesDNA, an advanced e-signature solution that lends the integration of the company’s custom security protocols into a new offering for digital management of files and contracts being shared globally.
COVID-19 has highlighted the mental health crisis that the UK has been living through. Alarmingly, over 4,300 people die as a result of suicide every year in England and Wales alone.
On 5 March 2022, Brighton and Hove’s largest independent co-working community, PLATF9RM, is bringing back their annual event to celebrate the bold, brilliant women in our community.
