I always say that numbers speak for themselves. So it’s doubtful that these numbers will surprise female founders anywhere. Pitchbook data from earlier this year showed that, despite record levels of capital invested in Europe, female founders received just 0.7% of the total funding – €400m (about $473m). The picture isn’t much more encouraging in the US; last year, female-only founded companies garnered 2.2% of the total capital invested in venture-backed startups.
Consumer data overwhelmingly points towards the importance of social media to grow an eCommerce business. If you look at the studies, over four billion people on Earth are ‘active’ social media users.
Connecting the dots between your marketing activities and the rest of your business can change your perception about marketing. Understanding that marketing influences all areas of your business is the key to planning effective marketing activities.
When speaking to businesses we often hear the phrase, ‘we just use word of mouth’ when people describe how they promote their company. This is amazing! But is it more than just ‘word of mouth’?
Borderless Security has announced the availability of FilesDNA, an advanced e-signature solution that lends the integration of the company’s custom security protocols into a new offering for digital management of files and contracts being shared globally.
COVID-19 has highlighted the mental health crisis that the UK has been living through. Alarmingly, over 4,300 people die as a result of suicide every year in England and Wales alone.
On 5 March 2022, Brighton and Hove’s largest independent co-working community, PLATF9RM, is bringing back their annual event to celebrate the bold, brilliant women in our community.
The last 18 months have seen our working lives turned upside down, and after a period of uncertainty, a new era of hybrid working has emerged. Current guidance aside, the majority of companies are offering employees a blended option of at-home and in-office working and half the population would even leave their job if the option for hybrid working was removed.
The Hustle Awards 2022 entries will open on the 14 February 2022. We have new categories to celebrate everyone involved in the startup journey no matter what stage you’re at, plus we’ve completely transformed our judging process.
2021 was one for the history books. It’s a year that saw entire workforces shift and adapt to remote working models, transform their product offering and make decisions based on simply staying afloat.
Gender lens investing has seen impressive growth in recent years, with the Wharton Social Impact Initiative reporting a 58.6% increase in the number of female-led funds – clearing $4.8bn in capital raised internationally.
I have been founding businesses for over 35 years and over that time I have managed to make almost all the mistakes possible when launching a startup. In the last 10 years I’ve also been involved in mentoring startups in various universities, business schools and incubators. It is clear that founders are still making many obvious mistakes: they continue to do the things they enjoy about a starting a business, rather than the things they need to do to make it successful.
In this age of globalisation and e-commerce, expanding your business internationally can be an exciting idea. With just a few clicks, small businesses now have access to a vast global market that can be brimming with new opportunities waiting to be discovered.
When the opportunity for distraction is rife, startups must empower employees to focus deeply within their home environment.
With the Omicron variant appearing to have peaked in the UK according to the ONS, research from Infogrid, the smart building platform, has revealed that nearly a third of working Brits (32%) want to return to their offices in January because they feel it would improve their mental health, which has been impacted due to the COVID-19 pandemic.
It’s hard not to feel disappointed by the reintroduction of roaming charges from a barrage of UK mobile network operators (MNOs). For the average customer, the charges likely mean one less Cornetto around the pool. However, businesses gearing up for international expansion may face more significant consequences.
PropTech1 Ventures, the European venture capital fund for the untapped innovation potential of the real estate industry, reached its maximum fund volume of 50 million euros in the final closing and was even oversubscribed due to strong demand.
It’s reasonable to say that many of us anticipated 2021 to be a year of recovery. If 2020 was the year that forced us to reset, 2021 has been the year to start again, re-strategise and grow.
Businesses look to constantly tweak their hiring strategies and recruitment processes to have prolific talents on board. Needless to say, an organisation is as good as the overall competence of its employees. Hence, businesses also go about spending exorbitant amounts of money to market their job vacancies among a larger talent pool. However, be it job seekers or potential customers, they always view businesses in terms of brand value.
COVID-19 has forced companies to adapt. Transforming in-house workers into remote employees has become a necessity. It’s estimated that 27% of teams will continue remotely after the pandemic, and, in five years, the number of remote workers will double to over 35 million in the US.
