Medical startups are a prospective niche that provides valuable services to people seeking medical help. One of the most successful examples is Bookimed.com. It is a medical tourism startup that assists people from any corner of the globe in finding the best treatment option. People use such services for two reasons: either they look for higher quality or low-cost medical services than those they can find in their own country of residence.
Hello and welcome back to Part two of our series on Leading and Lagging indicators. In the first part, we covered what leading KPIs are, looked at how they work numerically, discussed why they are a powerful tool for startups, and shared the nuances startup founders should keep in mind while working with leading KPIs
The University of Warwick, Advanced Propulsion Centre, and Zenzic have joined the Plug and Play UK’s Mobility programme, which launches with a kick-off event at Jaguar Land Rover’s research collaboration hub at the National Automotive Innovation Centre (NAIC). The University of Warwick becomes the programme’s founding academic partner.
The 2022 everywoman Awards are now open for nominations until 11th July 2022. Celebrating their 20th year, the awards identify and celebrate inspirational female founders whose innovation, passion and purpose will inspire future generations of entrepreneurial women. Lauded by government with a reception at 11 Downing Street when this ground-breaking programme launched in 2003, business owners recognised by the everywoman Awards have been invited to front UK trade and industry campaigns, to participate in international trade missions as well as to meet The Queen.
Video is one of the most powerful tools that digital marketers have at their disposal. For one, it is an easily digestible format that gives viewers’ eyes a rest from the plethora of text-heavy marketing messages found online. In this sense, it enables target audiences to take a more passive role in the marketing process, merely requiring them to sit back, relax, and be shown why they should buy into a brand’s products or services.














