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ARTICLES IN Features
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A guide for UK startups looking to launch in Europe

Law firm Taylor Wessing’s work with the Mayor's International Business Programme, and its work day-to-day with VC-backed tech companies has shown that most UK companies look to the US or Asia before Europe when looking at new markets. However, Europe is on our doorstep, and has its own advantages which shouldn't be ignored. This article by Mark Barron, a corporate technology partner at Taylor Wessing, will cover what you need to think about in choosing Europe as the first stop in your international journey, and a few of the key advantages in doing so.

Features 4 years ago
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Who will win the AI ‘arms race’?

An important global competition is under way that will determine the fate of many nations. By this, I am referring to the global artificial intelligence (AI) ‘arms race’ which has seen countries battle to develop the next generation of intelligent technologies.

Features 4 years ago
4/6
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Global pause button

Alongside a few others, I recently gave a talk to a university conference where I explained my progress in the past year, successes and changes, and my plans. What was interesting, hearing my own answer alongside the other start-ups called in to do the same, was that things have generally 'paused.' We have stopped every financial outgoing we possibly can and are reaching out to investors and clients alike only to be told that they are in the same position – 'expect nothing soon.'

Features 4 years ago
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At the vanguard of an ethical business

When starting a business it’s easy to get consumed by P&L and that all-important bottom line (understandably so), but as Sezer Sherif, Founder and CEO of brokerage and investment advisory firm Vector Capital Group explains, that doesn’t mean you can’t build a business with a strong code of ethics and corporate social responsibility (CSR).

Features 4 years ago
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The art of a briefing (according to the analysts)

Analyst relations. For many startup founders and marketing teams, it’s still a bit of an unknown. There’s no question that it’s a valuable marketing strategy, but there’s a surprising lack of literature advising startups on how to make it work for them, when to start, and what to do in a briefing. This article looks to state the case for analyst relations in a startup context whilst providing some valuable insight from the analysts themselves.  

Features 4 years ago
1/3
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Giving your team the skills to navigate SEO and PPC

As companies across the globe are closing their physical offices, the business world has transformed dramatically within just a matter of months. More emphasis is placed on business being conducted online. For example, retailers, IT service providers and even personal trainers are utilising their online platforms and video chat software to remain engaged with their customers.

Features 4 years ago
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Five top tips for using equipment correctly

Over the last few years, I’ve been teaching business owners and their staff to set up a few simple pieces of equipment to film their own smartphone videos and get comfortable in front of the camera.

Features 4 years ago
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How introverts in tech startups can help build strength

Given that up to 50% of any population identify as introverts, organisations with an unbiased recruitment process will have a fair proportion of introverts in their workforce. If their promotion panels are fair and equitable, some will reach positions of leadership. However, many introverts spend much of their working life pretending to be more extraverted in order to fit in and be accepted. This comes with a heavy price tag; overwhelm and burn-out. Introverts need strong, well-defended boundaries and a personal strategy for replenishing.

Features 4 years ago
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Tailored customer journeys hold the key to success in the digital subscription economy

For all businesses operating in the digital arena, there has long been an advantage to be gleaned from better understanding how your customers behave online. Can you identify which website visitors are on the verge of clicking ‘buy’? Can you spot a disgruntled customer desperately searching around an online FAQ for the product support they require? Is it possible to determine whether a prospective subscriber is ready to commit, or whether they need further incentives to push them over the line?

Features 4 years ago
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Steps accountants are taking to support small businesses

Over the past three months, small businesses have faced intense struggles, with only those deemed ‘essential’ by the government able to stay open due to the lockdown. Although these restrictions are now beginning to ease, the financial impact will have been significant.

Features 4 years ago
23/26
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"Should I be a sole founder or a co-founder?"

For those founders at the beginning of their entrepreneurial journey, whether for the first time or as a serial founder, there is a question that I overhear time and time again and that question is ‘should I be a sole founder or a co-founder?’

Features 4 years ago
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Is this global pandemic time for the planet to pause?

In the midst of a global pandemic our leaders are necessarily focused on the immediate.  Survival - in life and in work. Entrepreneurs and executives alike are shoring up business, optimising current operations and cashflow; the need to stay afloat taking precedence over the long view. But with the passing of this crisis, may there come a sustained shift in values?

Features 4 years ago
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Quick fire mentoring tips for startups, with Kevin Smith

Startups Magazine has been lucky enough to interview Kevin Smith from Boom & Partners, a business that offers bespoke mentoring for startups to help them grow and thrive. Having teamed up with Kevin and Boom & Partners many times already, we thought it was time to get his expertise on some of the most pressing conundrums for startups

Features 4 years ago
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So you’re out of work? How to pick yourself up during the pandemic

Being out of work during ordinary times is not fun. It can weigh a heavy impact on one’s confidence and sense of wellbeing, as well as being demoralising. This applies to people whose employment has been put on hold through, as they have been in the United Kingdom, furloughing schemes designed to prevent mass redundancies. It also applies to students whose future employment and careers have become uncertain after in-person lectures and exams were put on hold. The breath of fresh air is that some lockdowns, including the one in the UK, are beginning to ease.

Features 4 years ago
4/7
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To Lead… and Beyond!

Buzz Lightyear might not be the obvious choice of great leaders but we’re taking inspiration from his famous catchphrase in this article to encourage you to think big and define the vision for your organisation or team.

Features 4 years ago
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5 ways to strengthen company culture during a crisis

When you are trying to navigate the management of a business in the midst of a global pandemic, it’s all too easy to neglect the maintenance of your company culture. Yes, it’s true that other priorities might seem more pressing right now; after all, your clients and suppliers won’t be sending you impatient emails demanding to know how you plan to safeguard your internal team relationships.

Features, Life 4 years ago
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Growing with Blockchain - from disruptive potential to operational reality

Following lockdown, the digital trust that blockchain creates for networks of remote users started to re-define relationships between customers, suppliers, partners and funders in earnest.

Features 4 years ago
3/4
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Half of all the Fortune 500 companies were created in a crisis

I read once, 'most people are starting from a disadvantage and do just fine'. I find these words encouraging and motivating. The reason being, they don’t know they’re disadvantaged because they simply, just get on with it.

Features 4 years ago
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UK startups are leading the way in AI

Europe’s AI ecosystem is consistent with many of the continent’s other expanding startups, with the UK emerging as the most dynamic country for AI: that’s according to new research from PNY Europe in collaboration with 33INSIGHTS. The UK leads the pack with 529 incorporated companies (27%), followed by France with 424 (21%) and Germany with 182 (9%).

Features 4 years ago
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The benefits and challenges of relying on wearables for health

Wearables allow users to monitor their health, receive alerts for potential health issues, and preemptively contact a doctor. With many people housebound during COVID-19, wearables help people track daily exercise habits and maintain a healthy lifestyle while many gyms remain closed. Here, Emily Clark, Content Developer for The Manifest looks at the market for healthcare wearables and discusses how people use wearables for healthcare and the limitations of these wearable devices.

Features 4 years ago

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