Growing with Blockchain - from disruptive potential to operational reality

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Following lockdown, the digital trust that blockchain creates for networks of remote users started to re-define relationships between customers, suppliers, partners and funders in earnest.

As a technology, its ingenuity was already widely recognised. The question now is who can best deploy it in the market to raise money, make payments, negotiate deals, engage customers and manage suppliers. This title draws on the knowledge and experience of 15 top-level blockchain performers to bring a wide audience up to speed with the options and actions for building and growing a business with blockchain.

"The question now is who can best deploy blockchain in the market to win customers, raise money, make payments, negotiate deals and manage suppliers," said the book’s editor, Kevin R Smith.

"Blockchain is as fundamental to the next phase of growth as the web and the smartphone were in previous cycles. The winners could come from anywhere, whether they are disruptive start-ups or industry consolidators."

This book draws on the knowledge and experience of 18 top-level blockchain performers, including IBM, Dell and CMS, to bring a wide audience up to speed with the options and actions for building and growing a business with blockchain.

For Kokila Alagh, founder of KARM Legal Consultants in Dubai: ‘it provides thought-provoking insights into the adoption of blockchain technology and the revolutionisation of our current business models’.

"When evaluating the potential of blockchain the sky really is the limit," said Joe Bush, managing editor, Electronic Specifier. "This title is a must-have for anyone who wants to know more."

"This book covers the foundational underpinnings and the industry paradigms, as well as the implications of blockchain, helping you pivot sensibly to the new," said Priya Guliani, head of operations at the Government Blockchain Association.

With contributors including Digital Catapult, IBM, CMS, Dell Technologies, Institute for Advanced Manufacturing and Engineering and many more the book really gives an inside view of how to realise the disruptive potential of blockchain in practice.

You can also find out more information and join the LinkedIn page ‘Growing with Blockchain' which is live now.