New mental health platform to support charity sector at scale

Mental health technology company, Paranimo is expanding its platform offering to the charity sector following its successful launch to the general public. Developed with the support of Bristol-based Amdaris, the move will see Paranimo empower charities to offer tailored mental health support, however, whenever and wherever users choose. 

Calling all entrepreneurs and startups looking to elevate their business

Pearson College London, part of Pearson, a FTSE 100 and global education company, is inviting early stage startups and entrepreneurs to apply for their annual incubator programme.

Gener8 closes £2.1m funding round with angel investors

Sam Jones, the founder of Gener8 – a free-to-use web browser that lets people take back control and earn from their online data – has announced a £2.1m funding round that closed not long after appearing on Dragons’ Den.

New marketplace launched to help SME business owners discover and compare tech tools

Entrepreneurial business leaders looking for new technologies to help their SMEs to grow and thrive now have a powerful new tool at their fingertips, with the launch of the fully-funded Technology Adoption Service.  

The Cost of Bad Data as a Marketeer

As a digital marketeer, data is king and the cost of ineffective data can be detrimental not only to the success of your campaigns. Still, it could also alienate or deter your audiences. Having incomplete, ineffective, or redundant data can lead you to making bad marketing decisions, causing business-altering mistakes.

Brands and companies need to make customer journeys the digital priority

In today’s increasingly digital-led way of life, retailers, service providers and other businesses are digitalising more of their operations and dealing with customers across a range of channels – whether it’s via a website, mobile app, email and other messaging formats, social media, or even the old-fashioned phone call.

Investment delivers hardware cybersecurity for servers

Xilinx invests in semiconductor startup to drive further collaboration on Open Compute Project-compliant device security for data centres.

Promoting employee wellbeing with flexible childcare provision

It’s fair to say investment banks don’t have the best reputation for offering employees the perfect work/life balance, but one such firm – Numis – is setting out to change things.

Monta aims to supercharge UK electric vehicle charge points

Monta, the electric vehicle (EV) charging app, has announced its expansion into the UK today to help meet a national shortage of charge points.

Finnish eco-sneaker startup seeks $1m for next generation of shoes made from coffee grounds

Finnish eco-sneaker startup, Rens, has announced its ambition to raise up to $1m via Kickstarter for the manufacture of its new Nomad performance shoe.

How To Increase Your Business Profits in the Hybrid Work Model

The coronavirus pandemic has led companies to explore new options and working methods. In fact, many companies have adopted remote working on an absolutely massive scale. While senior management initially varied on this bold new way of doing things, but so far, the results have been pretty positive, to say the least. This is because a hybrid work model basically streamlines many, if not most working processes. It does this by the simple expedient of blending remote and semi-remote employees with their office-based counterparts.

Virtual interiors event announces online festival

Following the inaugural Virtual Interiors Event in February 2021, which saw approximately 4,000 industry professionals from 83 countries gather online, a new thought leadership festival will take place 20th – 24th September named VI:Insights.

How to host a successful hybrid event

As our calendars become populated with the resurgence of corporate events post-lockdown, many event managers will want to strike the right balance between in person and online. 

Businessman and investor Ged Tivey launches Sapien

Sapien kicked off its venture ambitions by leading a six-figure funding round for Manchester based sports VR company, Rezzil to support the development of its consumer platform, launching on Facebook’s Oculus Quest platform.

The seven benefits of becoming your own boss

You’re finally ready to take the plunge and start your own business. You have great ideas for your startup, but you’re slightly nervous about the risks you’re about to take, and you’re wondering if the dedication and hard work that goes into self-employment are worth it.

Is digital marketing something you really need to outsource?

Over the last year or so, as trade shows and retail outlets have closed and footfall in the physical world declined, digital marketing has become a critical way to reach an audience for any product or service that a start-up may be launching or growing, and especially so if you are D2C and want a direct connection with your customers.

ITV invests £2.5 million in live gaming tech startup Live Tech Games

Live Tech Games today announces that ITV has injected a £2.5 million investment into the pioneering tech startup, via the Studio 55 Ventures arm, for a minority stake. The ITV team selected Live Tech Games as part of its wider strategy to enhance ITV’s reach amongst 16-34 year olds.

Industry innovators and disruptors become finalists

A recruitment company that’s shaking up the international space industry, Britain’s first carbon negative ice cream company, and a key disruptor in sustainable fashion-tech are all among the finalists in the Lloyds Bank British Business Excellence Awards 2021.

How Education Startups are Set to Disrupt the Industry

Educational institutions worldwide are leveraging technology provide to learners with better educational resources. Students are no longer dependent on a single teacher or instructor’s knowledge to learn their subject. They have access to a world of information at their fingertips.

Everything You Need to Know about Marketing for Startups
This article is part 1 of 6 in the series Marketing Tips with Lion Spirit Media

Launching a business can be one of the most exciting yet nerve-racking decisions we can make. Once we’ve taken the leap, nothing says ‘venturing out into the unknown’ more than that common question: “What are you doing about marketing?”