Every journey that ever began, never came with a prequel of how it is going to be. It is only when we walk past it, do we experience, learn and evolve. The same goes with starting up. You might not have a background, but you have your experience, grit and discipline that keep you moving forward. Being young is a power in itself, but it only benefits when you know what you are doing and how it adds value.
Customer Acquisition Cost (CAC) is the cost of acquiring a customer to purchase products. It works along with the Customer Lifetime Value (CLV). CAC is an important term for growth businesses.
If you have ever advertised online, the chances are that you have been a victim of ad fraud. Ad fraud can be defined as any attempt to defraud digital advertising networks and campaigns for financial gain. It is typically carried out through the use of bots – software applications programmed to do certain tasks – though there are a number of other methods that scammers use to trick advertisers and waste their budgets.
You are a tech founder or dream of a successful career as a VC investor. Imagine finding yourself in a room with one of the absolute legends in early stage investing in Europe. Not virtually. In-person. One hand away. Like good old times but better.
Globalisation Partners, which makes it fast and easy for companies to hire anyone, anywhere within minutes, via its global employment platform, today announced Sir Richard Branson will headline its PANGEO Conference taking place October 20-22, 2021.
Anglia Components announces the launch of Anglia Unicorn, a dedicated division to help technology startups get off the drawing board and into the market faster. Anglia Unicorn was conceived to provide startups with the innovative technology ideas they need and offers engineering resources, evaluation hardware and software tools along with samples from Anglia’s world class technology partners, all free of charge.
European companies with female-only founders receive less than one percent of all VC capital investment despite the number of female-led companies almost doubling over the past decade, research by Yoppie, the pioneers of personalised menstrual wellness and period care has revealed.
Alongside inventing the first parachute and helicopter, Leonardo da Vinci is credited with creating the first CV. In 1482 he wrote to the Duke of Milan to try and secure some work. And it worked. The Duke become a fan, commissioned da Vinci for The Last Supper, and the rest is history.
Don’t take a ‘one size fits all approach’ – Unless there’s a critical reason to, avoid blatantly assigning learning modules or courses to your staff members. By doing so, you’re ignoring your individual team members’ unique interests, skills and goals. You’re also making learning less compelling.
It’s no secret that content is still king when optimising websites and pages for search engines. Every content marketer knows this all too well and that high-quality content is essential to drive visitors in today’s online world. However, relying on content alone is not enough. Using internal links is also necessary to support your Search Engine Optimisation (SEO) to drive traffic to your pages.
When wanting to transition into biotech startup, it’s important to consider your strategy to succeed. Biotech companies need to address an unmet medical/technological need in the market. Without careful evaluation of market potential, there is a risk of failure.
Although revenue-based financing has many benefits and in-built flexibility, founders should be assessing its suitability once they considered all the aspects of the product and the lender.
I didn’t mean to, it just happened, I stumbled into the world of the tech start up. I was that mum who was scrolling in the early hours whilst feeding my baby. I was trying to find something to do the next day to avoid the anxiety of being in the house with a baby to entertain for the whole day. I realised that I was searching across multiple websites, social media platforms and getting frustrated by constantly finding out of date classes, mixed messages or trying to find the answers to whether this is a good class for me and Ruby, bleary-eyed at 2.00 am. How did I know what was good for my baby’s age? Who was going to be there? Where was it? Is it even still running?
Global funding for start-ups exploded this year, with the cyber security market riding its own wave, accelerated by the pandemic boom. In the first half of 2021, the market has already surpassed the $7.8bn raised the previous year.
When high-profile new logos launch, if they hit the headlines it’s usually for the wrong reasons. That’s largely down to a general assumption that “branding” is just about one marque, a frustrating misconception for design teams that spend months—often years—on strategy and iteration.
This article could have been entitled ‘data and financials’ but so many of you would not have got even this far. But the truth is that data and your financials are not just numbers, as without a clear understanding of both of these then nothing else stands much of a chance. Data needs to be properly collected and analysed, and any assumptions and financial forecasts are then driven from this data.
We’ve all had those days. You plough through your to-do list, smashing items off one by one. You get to the end of the day having achieved everything you set out to and yet… you feel awful. You’re probably mentally checking out of tomorrow already. If you have lots of days like this, you’re either heading for burnout, or you’ve already been there and not heeded the lessons.
Coming from a small, picturesque town of Šibenik on the Croatian Adriatic coast, I was born at a very uncertain time, during the breakup of Yugoslavia and Croatian war for independence. Despite growing up in a traditional conservative family still chained by their outdated values on work ethics and employment, I knew I was destined for great things, and was always innovative, daring, and adventurous, vigorously believing that only the sky is my limit.
C-suite staff are the cornerstone of every business, with their decisions accounting for just under half (45%) of overall company performance. Despite the C-suite titles being the most sought-after in business, it can often be an intense and all-consuming position.
Last year, my friend Laura, and I co-founded Tally Market. We’ve raised our first investment round, onboarded over 400 venues and learned a lot along the way. Here’s the backstory behind how we made it happen.
