1/3 of employers do not offer early parenthood support

Nearly two thirds (63%) of employers say they offer early parenthood support, according to research from Peppy, leaving those employers who don’t, extremely vulnerable to losing staff to other more family-friendly organisations at the point their staff become parents.

Training and Technology: Are Older Employees Missing Out?

As the years go by, technology continues to advance at a steady pace. From initial trials of self-driving vehicles to sophisticated mobile phones with endless features, we are living in an increasingly futuristic world. On one side, the constant growth in innovation may excite the younger generations, who are used to handling digital devices from an early age. On the other, the older population may feel somewhat intimidated by the continuous rollout of new technologies.

Why pricing strategies can make or break SaaS startups

From seven-second TikTok videos on our phones, click and collect McDonald’s orders and generous returns policies on our clothes, our modern existence is characterised by the need for speed, ease and flexibility. Convenience is what we expect and what we now demand from technology providers. There was a time when consumers were prepared to wait a year for a software update and willing to pay extra for new features. Today, expectations have changed and been replaced by an expectation of flexibility and the convenience of pay-as-you-go subscription billing methods.

Communication is King: How to Make Hybrid Working a Success

Hybrid working is being adopted by businesses all over the world and equally, is becoming an expectation of employees looking for a new job. What was initially a strategy to keep people safe has now become a highly-sought norm that has revolutionised the workplace forever.

Should You Rent Or Buy Your Business Premises?

There are a lot of factors to consider when deciding whether to rent or buy your business premises. Both options have their pros and cons, and it can be difficult to decide which is the best option for you. In this article, we will discuss the pros and cons of renting vs buying business premises so that you can make an informed decision about what is best for your business.

Why LinkedIn is one of the most powerful platforms for building an employer brand

In today’s business world, it’s not just what you know but who you know (and who knows you) that matters. In the past, this used to refer to the closed shop of the old boy’s network. Now, thankfully, that’s no longer the case – at least for the most part. One of the key reasons for this is the internet or, more precisely, social network sites and more precisely still – LinkedIn.

Everything you need to know about effective ecommerce A/B testing

It has become a cliché in ecommerce marketing and web design blogs to state that throwing your website out there without instigating a proper testing regime is taking a shot in the dark, throwing darts blindfolded, or riding a bike with flat tires… You get the picture. 

Can you afford not to create a 3D brand?

As the metaverse becomes the norm, startup brand managers can’t really afford not to embrace 3D brand design for their organisations, it offers businesses a competitive advantage while offering no end of creative possibility in communications.

‘Finpowerment’ financial education strengthens employer-employee connection

UK workers want more financial education resources from their employers and believe receiving it as a wellbeing benefit can strengthen their commitment to their jobs, according to the ‘Can We Connect’ report, released today by global financial wellbeing platform nudge Global. 

The only constant is change – how to thrive and survive in today’s climate

Over the last 18 months, we’ve seen an unprecedented number of new startups being incorporated despite the backdrop of the COVID pandemic increasing business uncertainty. In fact, the first half of 2021 saw nearly 80 new businesses were created every hour, leading to over 340,000 startups registered in the UK between January and June 2021.

The biotechnology startup KeyZell bets on cryptoassets to develop artificial intelligence against cancer

Given the strong economic barriers to entry in the pharmaceutical sector for new companies, the issuance of K2Z is a step to be able to advance in the project of the fight against cancer from precision medicine and AI. The K2Z Utility Token project is supported by the democratization of its industrial property in NTF format and by a management and research team of international relevance

Brands double-down on VR and Metaverse but consumers remain ambivalent

Did you know, 85% of social media marketers anticipate incorporating new technologies like Virtual Reality, the Metaverse, Cryptocurrencies, and NFTs into their social media strategy within the next year? This is according to Sprout Social’s UK & Ireland Index 2022 released last week.

Sheffield Hallam PhD Student launched World-Leading Coach Education Platform

Award-winning entrepreneur and former Ambassador for Entrepreneurship in the UK, Gerard Jones has launched a digital coach education platform ULearnbly.com which offers online sports coaching courses, mentoring services and exclusive insight interviews to sports coaches across all levels around the world.

Investor communications — do they really matter?

Over the last few weeks, we have had the opportunity to speak with tens of startup founders and investors as part of our Private Beta launch for Truealpha.

Tide & Sage build end-to-end accounting & tax solution

Tide, a business financial platform and Sage, an accounting, financial, HR and payroll technology specialist for SMEs have announced the launch of a complete end-to-end accounting and tax solution for small businesses.

Q&A: Leiho – Smiley Socks for a Good Cause

Leiho has created smiley socks for a good cause. For homeless people, something as simple as putting on a clean pair of socks, underwear, eating a hot meal or drinking clean water can make a huge difference to your day. Leiho has created socks, and with every eco-conscious product you buy, you are helping the business support people in need by giving them essentials that improve their lives. We caught up with the two Founders Joey and Thuta to find out about their journey. 

20% of businesses held back by lack of awareness around growth funding

While growth optimism remains high among UK SMEs, a significant number of businesses are unaware of the steps required to support this growth, according to new research by independent asset manager, BOOST&Co.

Partnership aids development of the next-gen of intelligent marine drones

MAHI and RanMarine Technology announce the signing of a partnership agreement to collaborate on technology innovations for ocean-based Bluetech drones.

5 common market myths about carbon offsetting

Carbon offsetting is a fairly fresh market, which is yet to implement a solid regulatory framework. As a result, practices are being scrutinized, while irregularities are criticized. Despite more companies joining this market with the goal of bringing innovation and transparency, many still question the market’s credibility, which has spurred a number of misconceptions.

Investment in the metaverse

The metaverse is a growing phenomenon. It has a huge variety especially when it comes to investing in the metaverse. We spoke to Grant Blaisdell, CEO of Copernic Space and asked his expert opinion on what we can expect to see with trends in the metaverse and investment.