Features
Every entrepreneur needs a large, engaged email list. After building it, the next step is personalised outreach. Remember, each subscriber is unique, with distinct demographics, lives, and needs. To keep them engaged and positively impact your bottom line, you must employ precise email segmentation.
Over the past eight years, fintech has experienced a remarkable surge, with disruptors challenging traditional finance and instigating a wave of customer-centric innovation. However, the fintech domain now confronts an unprecedented challenge, as it can no longer remain immune to a tumultuous and deteriorating macroeconomic environment.
The advent of accessible AI tools – such as ChatGPT – has led to a growing number of people experimenting with and adopting these technologies in their daily lives. As AI technology continues to evolve rapidly and become more widely used, these tools will likely remain part of our lives for the foreseeable future.
Companies with between 50 and 249 employees are at an above average risk of fraud, according to research by law firm, Foot Anstey. The survey of 1,000 senior managers across the UK revealed that 53% of medium businesses have had to act on fraud in the last year against a national average of 45%, and while the risk for businesses with less than 50 employees is lower, it is still significant with one in five having been affected.
Gone are the days when career paths were predictable and linear. Traditionally, carving out a career was a straight road, often with a single company or within one industry. It was the norm to start and finish your working life in the same job, climbing the ladder step by step – a testament to the value placed on loyalty and stability.
Many fintech startups today tend to implement exit strategies as part of their overall business plan. The highly competitive and constantly evolving market requires that innovative and ambitious companies have a strategy in place before their rapid growth pushes them over the edge of sustainability.
Lisa Franke, Founder, and CEO of Maxim VR, shares her compelling journey of breaking free with a young child from an abusive relationship and her unwavering commitment to building a nurturing virtual environment, blending VR, AI, and Peer-to-Peer support for children and teens struggling with mental health challenges.
Many budding entrepreneurs give up on their dreams because of the high startup costs. The good news is that you can launch many businesses with little money. All you need is perseverance, consistency, and hard work. Here are 11 ideas with low costs that can breathe life into your entrepreneurial dream.
By Lexi Martel, Co-Founder & CEO of DesDeck
In today’s digital environment, a great website is one of the most important ingredients of success. Your website is the face of your business, your shop window, and your catalogue, all rolled into one. Your website will say something about who you are, about your personality and values as a business. It is your chance to win the attention of your potential customers and convert their attention into sales.
WOLF Qanawat, the British audio entertainment communities app which I head up, recently launched its first customised AI Virtual Assistant, named Yasmine. The development marks a significant milestone for our UK-based startup, which has rapidly grown into one of the largest online communities for the Arabic-speaking market.









