In the midst of a global pandemic our leaders are necessarily focused on the immediate.  Survival - in life and in work. Entrepreneurs and executives alike are shoring up business, optimising current operations and cashflow; the need to stay afloat taking precedence over the long view. But with the passing of this crisis, may there come a sustained shift in values?

Over the past three months, small businesses have faced intense struggles, with only those deemed ‘essential’ by the government able to stay open due to the lockdown. Although these restrictions are now beginning to ease, the financial impact will have been significant.

For all businesses operating in the digital arena, there has long been an advantage to be gleaned from better understanding how your customers behave online. Can you identify which website visitors are on the verge of clicking ‘buy’? Can you spot a disgruntled customer desperately searching around an online FAQ for the product support they require? Is it possible to determine whether a prospective subscriber is ready to commit, or whether they need further incentives to push them over the line?

Startups faced with an entirely new trading environment are being encouraged to use the next 100 days to carefully align their shifting commercial goals with an effective approach to IP or risk being left behind by innovative competitors.

The founders, marketers, brand managers, whoevers, who remember to think long term in times of crisis will be the ones who come out above the rest once things settle. We’ve been seeing this theory plastered all over our Linkedin feeds recently.  

As companies across the globe are closing their physical offices, the business world has transformed dramatically within just a matter of months. More emphasis is placed on business being conducted online. For example, retailers, IT service providers and even personal trainers are utilising their online platforms and video chat software to remain engaged with their customers.

When starting a business it’s easy to get consumed by P&L and that all-important bottom line (understandably so), but as Sezer Sherif, Founder and CEO of brokerage and investment advisory firm Vector Capital Group explains, that doesn’t mean you can’t build a business with a strong code of ethics and corporate social responsibility (CSR).

An important global competition is under way that will determine the fate of many nations. By this, I am referring to the global artificial intelligence (AI) ‘arms race’ which has seen countries battle to develop the next generation of intelligent technologies.

Echo is an online NHS pharmacy which allows patients to order prescriptions directly to their door - and during COVID this has been invaluable for people who are self-isolating and can't risk a trip to bricks-and-mortar pharmacies for the sake of their health. Ana Maria Ciubotaru, Operations Manager at Echo spoke to Startups Magazine about how the team have had to work extraordinarily hard, shifting dispensing and dispatching operations to 24 hours a day, six days a week. 

If I was to tell you that water is the most used material in the world, I doubt you’d be surprised. However, if I asked you what material comes second in that list you may be left scratching your head. Plastic? Copper? Carbon Fibre? Good guesses all. However, you’d be wrong – it’s actually concrete.

The number of businesses with a positive outlook for the next 12 months exceeds the number with a negative outlook for the first time, in the clearest sign yet that parts of the economy are slowly springing to life, according to the latest wave of the Opinium-Cebr Business Distress Tracker.

Kindness - a word used so frequently. Social media feeds are covered in quotes including: "In a world where you can be anything, be kind" and many more. Especially now, given our current Corona-climate, we’ve all realised the power of kindness.  

The founders of Bulb, a green gas and electricity supplier, met five years ago when they were both working in the energy industry and disillusioned with the way the industry treats its customers and how much businesses were charging for renewable energy. Hayden Wood and Amit Gudka are aiming to make the industry better with Bulb by making energy simpler, cheaper and greener.

You know you need cloud skills within your startup, you have prepared the job spec for the right person (see our Cloud Skills Startip for details), and now you want to make sure that the world knows you are looking for this person and that your startup is the best place to work on earth. And preferably, you don’t want to spend a penny finding that person, because your startup is a lean startup. So how do you do this?

We’ve all seen ultrasound images, undoubtedly so if you’re a parent. And while the technology is used for a multitude of other healthcare-related reasons, the procedure has traditionally been the same, involving the patient having to pay a visit to a hospital. However, this could be about to change with the growth of point-of-care ultrasound (POCUS). Here, Startups Magazine speaks to Nevada Sanchez, Co-Founder of Butterfly Network, a company pioneering such technology.