Features
In a tough economic climate, we hear a lot about ‘productivity’, often reduced to a statistical measurement associated with the economic output of a country or region. Because of their relatively small size, mathematically, startups don’t contribute significantly to the macroeconomic productivity figures.
For most startups, the Cloud is not optional. It’s the backbone of rapid experimentation, product iteration, and go-to-market execution. Platforms like AWS make it possible to launch with minimal upfront investment and scale globally in a matter of weeks. But while the Cloud lowers barriers, it also introduces complexity.
Any business in the startup phase is under immense pressure. Limited budgets, high expectations, and the relentless pace of early growth can put pressure on every function of the business – particularly marketing. So the recent explosion of AI, promising automation, scale, and cost reduction, has left many founders wondering whether AI can take the place of a Chief Marketing Officer (CMO) within their business?
With the Government’s new Growth and Skills Levy on the horizon, the way small businesses access training and upskilling is set to change. At a time when skills shortages are biting hard and business owners need straightforward, affordable ways to develop their people, this reform is a chance to get things right for SMEs, which make up 99% of the UK’s business community.
Just a few days ago, a conversation with a seed-stage startup revealed how a CEO snapped during a call and let emotions take over. It wasn’t a discussion about downsizing, pivoting, or negotiating with investors, nothing that could justify an aggressive reaction. It was a routine meeting on quarterly goals that suddenly went wrong, leaving the team disbalanced, demotivated, and somewhat lost.
Intangible assets, particularly intellectual property (IP), now constitute a significant portion – around 90% – of the S&P 500’s market value. This is a substantial increase from the 32% seen in 1985. Nevertheless, the importance of these assets is still often underestimated and overlooked by management and market participants.
Tech startups today sit at the intersection of enormous opportunity and mounting risk. On one hand, global IT spending is projected to grow by 9.3% this year according to Deloitte, driven in part by surging demand for AI and digital transformation. On the other hand, the rapid pace of change, macroeconomic volatility, and shifting investor sentiment mean that even high-growth companies can find themselves vulnerable.
As founders, our personal resilience is the foundation on which everything else is built. In the early stages of a startup, you are your brand. Your energy, attitude, and clarity directly influence the culture, direction, and ultimately the success of your business. That’s why taking care of your mental wellbeing isn’t just a personal priority – it’s a business strategy that requires an investment of your time.
Great businesses don’t begin with balance sheets, boardrooms, or venture capital. They start with an idea – often a small, simple spark of inspiration that grows into something significant through determination, discipline and persistence. The journey from idea to product is rarely glamorous or straightforward. It’s messy, relentless and sometimes unforgiving. Yet when tackled with clarity and courage, it becomes one of the most rewarding adventures an entrepreneur can undertake.
As a small business owner and a business that also provides services direct to businesses (some of whom also happen to be small and startups), one of the things that I found the most stressful and that contributed to poor mental health when I first started out, was the amount of bad advice that exists and that is promulgated aggressively from other small businesses trying to make a quick buck from small businesses and startups.
There’s an old saying in engineering circles: “automation gives you speed, but agency gives you freedom.” In the twenty years I’ve spent building systems – from personalising e-commerce at Jio to designing AI-assisted cancer diagnostics at Zedsen, and most recently crafting an AI-driven ERP in Europe – I’ve seen organisations climb the ladder from digitisation to automation. But something new is stirring. We are on the cusp of a new organisational form: the agentic organisation, where multi-agent AI systems don’t just support teams – they become active members of them.
Over the last 20 years, I’ve worked with a wide range of young people and businesses and it’s clear that there’s a hang up around the word networking and what that means. There’s a belief that it’s having to sell, or awkwardly exchange business cards, and that it’s an ‘old fashioned’ way of doing business. Yet when I worked at Professional Liverpool on LeadHere, for those in the earlier stages of a business or career, I saw how a simple introduction could super-charge the career of a younger person.
e-Residency Estonia was introduced in 2014 as a way to provide non-residents secure access to its digital public services and transparent business environment. Since its launch, the programme helps over 110,000 people and their businesses operate regardless of location, and has generated over €213 million in revenue for the Estonian state budget from taxes and state fees.
No matter which retail executive you talk to, the reaction is the same: “I didn’t think that was possible yet.” While most headlines in tech are dominated by copilots, a quieter but deeper shift is happening in enterprise AI: the rise of agentic systems that don’t just assist, but act. And it’s catching many executives off guard.
While most founders claim how hard it is to build in the UK, millions of pounds are burned on infrastructure costs alone. The UK is a homeland for 2,300 VC-backed AI startups, including 20 AI unicorns. Europe’s biggest AI market, has reached a combined historical market valuation of $230 billion in Q1 2025 and may lose leadership to one of the highest electricity costs in the EU, rising data and infrastructure costs alone.
It takes grit, determination, and drive to set up on your own. And it takes even more to stay afloat, with an eye-watering 60% of businesses failing in their first three years. Perhaps just as much as the brilliant business idea, the difference between success and failure boils down to personal resilience. Just how do you handle those founders’ knock-backs, navigating funding rejections, business pivots, and burnout? Can you pick yourself up, dust yourself down, and start all over again?
Relocated tech founders are settling in Europe, but their experience points to a deeper issue: ecosystems feel closed, capital is hard to secure, and much of the support on offer is low-value. A new study suggests Europe risks wasting incoming talent, while investors may find overlooked opportunities in the gaps.


