All hope abandon ye who enter here. If 2020 had a tagline, that would be it. It's been a rotten year for the startup community. The Coronavirus pandemic has caused unprecedented economic damage, imperilled revenues, and poured cold water on investor confidence.

The fourth in our six part series of articles harnesses our Associate and Partner network and focusses on Founders and the complexities of relationship between Founders and Co-Founders - for better or for worse. "It's not you, it's me," how do you stop things going pear shaped at the top and what do you do if it does?

This has been quite a year and if 2020’s taught us anything it’s that we need to take very good care of ourselves, as our business’s biggest asset. Your wellbeing is the source of energy and creativity that your business needs.

I love startup life. It has been my passion for many years now. In 2007, I launched my first company, Skimlinks from my apartment living room in Sydney. It grew to become a $50m-a-year revenue business, headquartered in London with offices in San Francisco and New York.

“I’m starting to think my profile could be an asset for the business,” a brilliant female founder confided over a virtual Zoom coffee a couple of weeks back (I miss real life, barista made flat whites and hugging clients hello but that’s a sidebar). “I always want to make it about the business but I think I could be a bit of an asset.”

In the world of startups, scaling and sustainability are made to feel like opposites. You may have started with the best intentions, but as businesses grow it gets harder to ensure high ethical standards are met, particularly when faced with outdated industry practices and the pressure to keep down costs. The company values you wrote at your kitchen table start looking more like suggestions than rules to live by, and growth and greenness feel diametrically opposed. Sustainability just seems like a sacrifice you’ll have to make on the altar of profit and progress.

As the UK emerges from lockdown for a second time, it’s crucial we keep up the conversations we’ve been having about the importance of a healthy work life balance. The majority of people who I’ve spoken to have enjoyed the freedom of remote working and are keen to retain some of this newly-discovered flexibility in the future. With this new mindset and the ongoing restrictions, I certainly don’t anticipate an immediate rush back to offices.

Winter alone can have a negative impact on anyone’s mental health. Couple this with spending the best part of the year dealing with a pandemic and the subsequent lockdowns and it's no surprise that according to ONS statistics, the weeks after the clocks went back saw record levels of loneliness in the UK.

While the economic ramifications of the ongoing coronavirus pandemic are still very much a selection of rather worrying predicted lines and correlations on graphs, there is no doubt the world of commerce and industry is set to be deeply impacted in the long term, and likely changed for good, by the crisis.

Brits are being called upon to offer vital support to small businesses as high streets reopen in time for Christmas. It also hopes to tap into soaring public affection for small businesses, as research from the campaign and its principal supporter American Express shows 59% of Brits support small businesses more than previously, following the major role firms played in communities during coronavirus lockdowns.

Our physical and mental health has been at the forefront of many of our minds during Coronavirus. So should we really also be worrying about financial health? The year of 2020 saw many employees furloughed and even made redundant, causing financial stress. However, there are also many people who have been lucky to be able to continue working during COVID-19.

Ten percent of the population are believed to be dyslexic, but it is still often poorly understood. With the right support, the strengths and talents of dyslexic people can shine. So how come workplaces have yet to wake up?

Considering introducing an employee wellbeing programme in 2021, but concerned about the financial outlay and where to begin? Fear not, as it does not take a huge chunk of cash to create a successful wellbeing programme for your staff. However, you do need to invest some time to plan an initiative that will best suit your team. Here are four cost effective suggestions to get such schemes up and running, and to maintain momentum. 

Small businesses in the UK still aren’t offering their people enough flexibility, according to new research from Tiger Recruitment. While the pandemic has required many to work more flexibly from home, more than a quarter of employees questioned say they still aren’t happy with the flexible working options available to them, and men are just as dissatisfied as women.

2020 has been an unusual year for businesses. Every industry has been affected by the pandemic in some way, whether that’s for better or worse. As companies continue to try and navigate these difficult times, it’s essential to find ways to thrive and keep the money coming in.