Why startups struggle to sell and what behavioural science reveals about it

Founders often obsess over product features, funnels, and pricing but forget the one thing that drives decisions: human psychology.

Spreckley partners with startup incubator Block Dojo

Founders building businesses utilising Web3 and or AI technology can now take advantage of a joint initiative from Block Dojo, an early-stage Venture Builder, and Spreckley, an independent B2B PR firm.

Small businesses under siege: exploring the phishing threat facing SMEs

Recent research from Vodafone revealed that small and medium-sized enterprises (SMEs) across the UK are losing a total of £3.4 billion annually to cyber attacks, with phishing being the dominant form of attack against small businesses. At a time when an ever-growing number of cyber criminals are taking advantage of artificial intelligence’s (AI’s) capabilities to improve the success of their attacks, the threat to SMEs is exacerbated.

Solence raises €1.6M to address PCOS with AI-driven therapeutics

After her personal experience with the condition, a former Ernst Young (EY) corporate lawyer and founder of the successful French PCOS blog Les Natives, has raised €1.6 million in seed funding to help women suffering from Polycystic Ovary Syndrome (PCOS).

Meet the winners of the Hustle Awards 2025

The Hustle Awards 2025 brought together so many passionate people who make the startup ecosystem what it is – a place of bold ideas, big leaps, and everyday graft.

British Business Bank tackles VC diversity gap with £400M investment
British Business Bank tackles VC diversity gap with £400M investment

British Business Bank has announced a new £400 million Investor Pathways Capital initiative which will support diverse and emerging fund managers across the economy and make it easier for new entrants, particularly those from underrepresented groups, to break into venture capital. The initiative, which will capture the value of a more inclusive investment ecosystem, is expected to launch in 2026.

Blue Earth Summit launches BE100 entries

Blue Earth, who runs one of Europe’s summits for purpose-driven business, investment, and innovation, has officially opened applications for BE100 – a competition designed to find, fund, and scale the next wave of high-impact businesses transforming the way the world works.

How SMBs can develop a multi-layered approach to cybersecurity

Cyberattacks are no longer limited to large corporations, in fact 42% of small and medium-sized businesses (SMBs) reported experiencing a cybersecurity breach or attack last year. For SMBs, a single breach can lead to severe consequences. In fact, six in 10 (60%) small companies go out of business within six months of a cyber-attack. From ransomware and phishing to leaked credentials sold on the dark web, today’s attacks are more frequent, more sophisticated, and more damaging.

Battle of the cities: the best startup city in the UK

Flexible workspaces are crucial for supporting entrepreneurship by providing affordable, adaptable environments that cater to specific industry needs. These spaces enable startups to access essential resources and equipment without the overhead of traditional offices, fostering innovation and collaboration.

AmphiStar wins €12.5M funding for clean biosurfactants

Belgian biosurfactants developer AmphiStar has been awarded €12.5 million in funding following the European Innovation Council’s (EIC) latest evaluation round.

Europe’s top AI innovators rely on sector expertise and soft skills

Data from the skill profiles of 23,000 professionals across 3,600 AI startups reveals that Europe’s top AI innovators combine tech expertise with sector-specific and ‘soft’ multidisciplinary skills – outperforming those reliant only on general tech and computing skills.

Only 36% of companies offer different health and wellbeing support

Research by Towergate Employee Benefits among UK companies with overseas employees shows that only 36% of companies offer different health and wellbeing support depending upon the country in which their employees are based.

Solence uses AI to address PCOS suffering for 1 in 7 women

After her personal experience with the condition, a former Ernst Young (EY) corporate lawyer and founder of the successful French PCOS blog Les Natives, has raised €1.6 million in seed funding to help women suffering from Polycystic Ovary Syndrome (PCOS).

Nevada-based seed stage venture capital fund makes first investment

As economic development efforts like those of StartUpNV continue to support the growth of the Nevada’s startup ecosystem, a new $10 million venture capital fund called the 1864 Fund has launched to invest primarily in highly scalable startups with at least $500,000 in sales in the western region of the United States.

Expo AgriTech calls on tech startups driving agricultural transformation

Exponential technologies, currently led by artificial intelligence, have reached all economic activities, agriculture being no exception. In this sense, in the digital acceleration of rural production, entrepreneurial talent is playing an outstanding role for its commitment to disruption and for delving into the possibilities offered by technological tools to improve the competitiveness of farms.

Weavr teams up with Visa to enhance embedded payments

Weavr has announced their Associate Membership with Visa. As a Visa Associate Member and one of its embedded finance partners in Europe, Weavr is now empowering SaaS companies to integrate Visa-powered financial products into their platforms, focusing initially on the rapidly growing sector of employee benefits.

What founders should know before raising Series A

Series A doesn’t come easy, and most startups never get there. Fewer than a third of seed-funded startups make it that far, and the numbers drop sharply for female founders. In 2024, just 3.5% of Series A capital went to all-women founding teams, with mixed-gender teams accounting for 21%.

Skynopy and SpaceLocker partner to make space more accessible

Startups Skynopy and SpaceLocker are joining forces to simplify and accelerate access to space and space data. One offers an “Airbnb” for ground stations, the other makes orbital hosting plug-and-play.

Agentic AI platform Oraion raises $3.5 million

AI-powered enterprise intelligence and automation platform Oraion has raised $3.5 million in a pre-seed funding round to support product development and accelerate expansion into the US and Latin America. The investment will also enable Oraion to expand its team, with the aim of tripling the workforce to 45 staff focused on engineering, R&D, and go-to-market by the end of 2026.

UK small business growth forecasts crash to lockdown levels

The percentage of UK small businesses predicting growth has fallen for the fourth consecutive quarter, plummeting to the low levels seen during the lockdown era of 2020, according to new research from Novuna Business Finance.