Ifty Nasir

Ifty Nasir is Co-founder and CEO of Vestd, the first, only regulated and most advanced equity management platform in the UK. Vestd is used by startups and scaleups to easily launch and manage employee share schemes. The platform is fully connected with Companies House so shares and options can be issued digitally with immediate effect.

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What are growth shares and why are startups suddenly obsessed with them?

Since 2010, the number of companies diving into tax-advantaged share schemes has surged by 90% – a clear sign that the appetite for sharing the pie isn’t just growing, it’s booming.

How to design a share scheme that delivers value

Employee share schemes are an increasingly popular way for businesses to recruit, retain, and motivate their teams but a number of competing priorities around valuations, proceeds and timeframes can scupper the raft of benefits founders expect to see.

Three simple steps to create your strong company culture

If you imagine a business like a body, company culture is the lifeblood that circulates, revives and powers everything. It’s a fundamental component of commercial success and without it, you and your team are likely to become rudderless and disorganised.

What’s the best type of employee share scheme for startups?

Many progressive startup founders choose to incentivise and reward their early hires with equity. The key benefits of a share scheme are that employees become more productive, more loyal, and more aligned with the company’s goals.