Nowadays consumers are gradually becoming less receptive to advertisements. Different sources indicate that 75% of consumers don’t believe advertisements at all.

There’s something about plastic that makes us forget it’s real money, and spend without giving a hoot for the consequences — hence the age-old caution against putting it all on the credit card.

The life of an entrepreneur, especially in the initial stages of founding and growing a new company, is often marked by long, gruelling hours spent working alone. Though being your own boss is one of the main attractions to starting your own business, it is an inherently risky endeavour that can leave you making critical decisions alone, and ultimately shouldering a lot of responsibility.

This week, Startups Magazine spoke to Chris Sims, Managing Director, SoHo (Single/Small Office, Home Office) and Marketing at BT.

Global VC funding broke new ground in the first half of 2021, with a staggering $288bn invested worldwide.

There have been some big changes for many companies this year, but one company that just announced a big change is OVHcloud, as Michel Paulin, CEO of OVHcloud recently spoke at its annual international conference and explained the company will be going public and making promises to be more sustainable starting with the carbon capture programme.

One of the most effective ways of telling your story is by building your network. As any business scales it will inevitably deal with an ever-increasing number of customers and suppliers, as well as partners or enablers such as providers of all the myriad of services that will be required.

If there’s one thing we’ve learned from COP26, it’s that we’ve a long way to go before we hit our CO2 emissions targets of which the transport industry is one of the biggest contributors. The sector accounts for 23% of the world’s energy-related CO2 emissions, and so, if businesses neglect to place sustainability at the crux of their strategies, they’re likely to fall behind, fast. 

This year, Black Friday is set to take place today November 26th, with Cyber Monday to follow soon afterwards on November 29th. If your company has been ignoring Black Friday up until this point, seeing it as just another American import or a passing e-commerce fad, then there’s a good chance that you’re missing out on the potentially lucrative sales opportunities the event has to offer

The festive season is just around the corner, and many retailers are gearing up for the most important date in their calendar - Black Friday.

In a startup, the CTO is involved in making important technical decisions and has a key role in the success of a project. CTO chooses the technologies needed to create a product and controls the entire development process.

The focus for many businesses throughout the pandemic has been on cashflow and liquidity - for some it has simply been a case of short-term survival. In some cases the the information distributed by directors will have a real bearing on their own remuneration or even employment. 

Due to the ongoing COVID-19 pandemic and the demand for employees to return to the workplace, the United States Department of Labor is acting on an executive order from the Biden administration which requires all companies with more than 100 employees to issue vaccination passports or agree to frequent COVID testing, as a part of their day-to-day business activities.

In the wake of the COVID-19 pandemic, purpose in business matters more than ever. With increasing global pressures, businesses have: “An opportunity, and an obligation, to engage in the urgent needs of our planet” (Mckinsey 2020).

Being a startup owner has its challenges. From updating the books to implementing the perfect marketing strategy, it can feel like time is running against you. Nevertheless, there are several ways in which you can manage your time more effectively.