With 90% of customers choosing products based on recommendations, leveraging your existing customer base is a powerful way to attract new clients and grow your business. Encouraging customers to share their stories about your products or services helps to build a genuine image, which, in turn, draws in new leads.
Project Brains, a Future of Work startup, has proudly announced its receipt of the prestigious Innovate UK Smart Grant for its AI-powered B2B platform, ‘ProdigyPB’. This award represents a significant milestone for the company, addressing the critical skills shortage faced by UK businesses, particularly startups, scaleups, and SMEs.
Female Foundry has announced a partnership with the Google for Startups Cloud Program. This partnership will provide eight innovative female-founded companies going through a six-week Visionaries AI Programme access to a breadth of Google resources designed for early-stage startup founders, including its latest innovations in AI.
Managing a business requires you to make tough decisions to determine priorities. This is especially true if you’re a startup trying to grow with limited resources. For instance, which programmes should you sustain? Which business operations should you scale down, and what activities should you stop altogether?
Over the years, major cities like New York and London have been centres for innovation and development, due to their dense networks of talent, resources and infrastructure. They have largely monopolised access to capital, drawing people from smaller cities and communities to live and work in diverse industries, and cultural centres, helping to foster creativity and collaboration and creating ecosystems where ideas can rapidly develop and scale.
It’s almost impossible to completely shut yourself off from the potential of AI. Even if you’re not directly thinking about how you can integrate it into your startup, it’s inevitable that your investors are going to be raising questions about how it might become part of your business in the future.
In the fast-paced world of ecommerce, brands are often struggling to continuously adapt and remain competitive. As global inflation pressures consumer spending and the cost-of-living crisis remains ever-present for so many, UK retailers are facing an 18-month low in non-essential spending, with many Brits prioritising savings over impulse buys.
It’s not news that today’s world of work is evolving rapidly, being shaped by disruptive forces like artificial intelligence. The ability to think like an entrepreneur is critical to success in such an environment – and it can’t be altered or diminished by AI, which will replace 85 million jobs by next year.











