Features

CFOs Leading the Charge: Embracing Sustainability for Long-Term Success

A survey conducted by Open Energy Market of Chief Financial Officers (CFOs) at small businesses in the UK has shed light on a significant shift in the business landscape. CFOs are increasingly recognising the importance of sustainability projects and the positive impact they can have on both financial performance and long-term success.

Startup Profile – Warmable

Two entrepreneurs are excited to announce the launch of a new business and website, Warmable.co.uk.

Building A Startup Together: How Does It Affect Your Marriage?

Working in a startup is an exhilarating and challenging experience, filled with opportunities for growth and innovation. However, the dynamic and fast-paced nature of startup life can also have significant implications for one’s personal life, including their marriage. 

Marketing Technology and Economic Recovery: Getting ahead of the curve

While it may seem wise to cut back on spending during a business cycle contraction, counterintuitive moves can prove to be the most profitable. During economically uncertain times, as a demand shock occurs and spending drops to a minimum, businesses tend to cut their budgets, especially their marketing expenditures.

How to understand your niche – What business are you in?

John Russell, the former Managing Director of Harley-Davidson Europe, was once asked by a journalist, “How’s the motorcycle business going?”

Creating a Seamless Customer Experience in E-commerce – part 2

Welcome, fellow e-commerce enthusiasts! In this guide we aim to assist in crafting an optimal customer journey online – so your shoppers feel as though they’re shopping in paradise online.

Why the UK is still attractive to investors

I believe the culture of innovation in the UK is something quite unique. Other than its thriving financial and business service sectors, the country has nurtured over 70 unicorns over the past 20 years.

Top 5 tips on how to embrace sustainability as a startup

Embracing sustainability as a startup is not only a responsible decision for the environment but can also contribute to your business’s long-term success and reputation. The concept of sustainability has transcended its status as a buzzword, and has transformed into a fundamental ethos that drives businesses towards responsible practices, long-term viability, and positive societal influence.

How AI can revolutionise productivity for startups

AI has emerged as a prominent focal point in the minds of startup businesses in 2023. The remarkable advancements in AI are impossible to overlook, capturing global attention and dominating headlines worldwide. Around 15% of all businesses have adopted at least one AI technology, which translates to 432,000 companies.

Growth metrics to measure success as an early stage startup

Launching a startup is difficult to say the least. Common thought is that the average time it takes for a company to begin turning a profit is three years – and some of the largest companies today have been through the so called “valley of death” – when a startup is still generating negative cash flow.

How does crafting a solid business plan lead to success?

When an idea begins to take shape, it often exists as a vision within an entrepreneur’s mind, a business plan breathes life into this vision by converting thoughts into goals and objectives. It compels entrepreneurs to dive into market research analyse industries meticulously and gain insights about customers. Through this process clarity emerges, transforming what once seemed elusive into a defined path.

A guide to pitching from an international speaker

There’s a lot of advice out there on how to be a great public speaker, from articles, to podcasts, to conference talks about how to deliver a conference talk, but there are many challenges to navigate before you even get on stage.

4 Reasons Why SaaS Software Is a Must For Your Business

It was 1961 when computer scientist John McCarthy stood in front of MIT’s audience and famously foretold the future of computing — one where it would be sold like a utility, similar to electricity or water.

META11: entertainment redefined

Once upon a time a cricketing legend called Kumar Sangakkara co-founded a tech company and creative entertainment studio, called Behaviol. Along the way he met a visionary called Chris Ebeling, and together, they are recreating the genre of sports entertainment.

Managing without micromanaging

Studies have shown that micromanagement has a detrimental effect on employees – the Journal of Experimental Psychology reported that employees who feel they are being micromanaged perform at a much lower level.

Startup Survival. Validating Ideas to Prevent Failure and Save Budget

In the dynamic world of startups, many embark on their entrepreneurial journey driven by a compelling idea and unwavering passion. Teams invest their valuable resources—time, money, and talented individuals—wholeheartedly into bringing that idea to life. However, the unproven road they tread carries inherent risks and uncertainties. Is it truly worth sacrificing one’s life savings and devoting endless hours to an idea that may not yield the desired outcomes?

How to measure progress on a business’s sustainability journey

One of the things you need to set in motion as an early part of your journey is set up the indicators you will use to measure progress and ensure that lessons are continuously captured as new iterations of your product or service emerge.

Don’t settle for second best at work

It seems strange to me that a parent, teacher or family friend will ask a young child, often just four or five, a grown-up question: ‘What do you want to be when you grow up?’ Perhaps one in 100 kids will go on to become a firefighter, a doctor or an astronaut, but do we really expect someone so young to have the clarity required to answer that question?

Show you mean business with a professional website

Feel like you might be missing something? Show you mean business with a professional website. You wouldn’t run a business without a plan for growth, so don’t run your business without a website and professional email address.

How to Launch a Startup as a Non-Technical Founder

Mark Zuckerberg. Bill Gates. Jeff Bezos. What do they all have in common? Aside from being billionaires, they all had a background in tech before launching their startups. In fact, their technical expertise formed the bedrock of their future companies.