With the Jordanian Start-up Ecosystem receiving both regional and international recognition, given the same being ranked 3rd in the Middle East & 64th Globally, the Jordan Start-up Expo 2022 is conceptualized to fuel this existing growth and help Start-ups bridge the gap between ideas to funding to discovering essential solutions and Infrastructure to scale and progress. 

This corporate event is expected to set the global stage for all the creatively promising start-ups in Jordan. Apart from presenting 1600+ Attendees, 250+ Start-up Founders, 55+ Speakers, and 30+ solution providers, this expo will be hosted under the Patronage of The Ministry of Digital Economy & Entrepreneurship, along with the presence H.E. Mr. Ahmad Hanandeh, Minister of Digital Economy and Entrepreneurship. There will also be hundreds of C-Level executives from some of the top corporations, government agencies, incubators, investors, HNIs, VC funds, banks, and technology companies across the Middle East and Globally.        

JSE will tackle the tough questions and delivers critical insight for the movers and shakers in the start-up ecosystem. Carefully crafted to de-construct the critical issues, grouped into key themes across essential development and growth stages of all start-ups:  

• Start-Up Development & Grassroots- Having developed an idea, it’s now worth taking every risk to make it happen. Topics that will be discussed include business models, pricing strategies, survival strategies, cash flows, and much more. JSE will also examine which functions to establish and how to structure the company to ensure that the right tools are being used to expand successfully.    
• Performance, Technology & Data Science- Getting to grips with the mechanics of a company is an ongoing process. JSE will explore key processes, technology, and science behind a successful start-up. Apart from examining the components of successful products, digging deep into AI and machine learning, and top tech innovations in different industries, the attendees will also learn about how to incorporate these processes into their businesses. 
• Brand & Engagement- Whether growing the company, targeting new markets, or re-evaluating the strategy, perception matters. Hear from popular growth hackers and marketing gurus, social media savants, analytics aficionados, and channel champions. Expect concrete strategies for nailing and scaling the marketing efforts, uncovering new niches, and landing and expanding the start-up. 
• Finance & Funding- How does one create a successful funding model that works for their company? This expo will explore what it really takes to get funded by an investor, decode popular paths relevant for the specific start-up, make the outreach process better and plot a successful exit strategy just in case things go south. Expect concrete strategies to secure funding that every entrepreneur has been dreaming about. 

This networking event is expected to be filled with multiple attractions, such as Start-up Solutions Showcase, Start-up Awards, Government Participation, Investor Meetings, Pitch Competition, Hackathon & Recruitment, Global Media & Interviews, Demo Days, and many more. Exploring the potential Technology solutions and software Jordan-based start-ups have to offer ranging from HR Technology, e-Commerce, AI & ML, FinTech, and much more, these two days of entrepreneurial knowledge, world-class tech solutions & networking experience are one to watch out for.