Mobile beauty businesses have seen a rise in popularity. Their innate convenience has seen people adapt and create thriving businesses that bring the treatments to your door. Here are just a few examples of mobile beauty businesses and some tips on how to make them a sure-fire success.

Pet grooming

If you thought that beauty was limited to humans, think again. With pet grooming on the rise, business owners have been showing off their manes and taking advantage of the increase in pet ownership over the pandemic. However, it’s not all doggy cuddles throughout the day; those who make a lasting business from dog grooming take courses in animal care, have the physical stamina to take on such a physically demanding job, are comfortable being around dogs and their owners all day and, most importantly, sell their services well.

Positioning your business and brand is key. Discover what sets you apart from the pack and promote it on social media, make it the core message of your website, take your business to trade shows and create leaflets to hand out to potential clients.

Freelance hairdresser

Modern life often doesn’t leave time for a quick trip to the hairdressers. Post-Covid, the typically hands-on industry has had to navigate a changed world in which customers are more anxious about health and hygiene. The demand for mobile hairdressers is growing. Not only does it fit in neatly with busy schedules, but it also caters to clients with limited mobility or those who are simply attached to a particular hairdresser and want them around if they move. Freelance hairdressers reap the benefits too with no rental costs and most of the earnings going right into their pocket.

If you’re thinking of going freelance, consider investing in top quality hairdressing scissors that are lightweight and precise, leaving a beautiful finish for all your clients.

Skincare consultant

Since the pandemic, people are more preoccupied with their skincare routines. With the unwelcome arrival of ‘Zoom Face’, we are more aware of our faces than ever before, so it’s no surprise that consumers have turned to prolonged mask wearing, lash and brow products and moisturisers. It follows, then, that skincare consultants have seen a rise in demand as customers prefer personalised care over run-of-the-mill salon treatments. Men and women are keen to understand their skin and what products make it the best it can be.

Mobile massages

Post pandemic, mobile massages are also experiencing a rebound with the easing of physical distancing measures and the new universal focus on wellbeing and selfcare. More and more people are discovering the health benefits, with massages proven to reduce anxiety and depression. However, hygiene fears persist, and many prefer to have massages in their privacy of their own home. Like freelance hairdressers, mobile massage therapists can reap great financial rewards, as well as create strong and lasting relationships with their clients.