We are all aware that something needs to be done to reduce our carbon footprint, but many of us have no idea where to start. Naturally the best place to start anything is from the beginning and in carbon planning the beginning is to measure where you are now - what your current carbon emissions are. 

Ensuring that businesses are properly prepared to react to a cyber attack, and to secure assets and data afterward, is entirely dependent on the proactive steps businesses take in advance so they can respond to such an incident quickly and efficiently. James Tamblin, BlueVoyant UK President discusses how to protect your business when a cyber incident strikes.

Hello and welcome back to Part two of our series on Leading and Lagging indicators. In the first part, we covered what leading KPIs are, looked at how they work numerically, discussed why they are a powerful tool for startups, and shared the nuances startup founders should keep in mind while working with leading KPIs

Among mainstream technology companies, the Collision Conference in Toronto may well have an identity problem but for 1,500-plus startups from Canada and around the world, Collision is both a well-known and highly impactful entity.

Government lockdowns during the COVID pandemic forced businesses to quickly adapt their working practices, as employees required work-from-home set ups almost overnight, and many companies quickly became reliant on cloud-based technologies to make the shift as smooth as possible.

Video is one of the most powerful tools that digital marketers have at their disposal. For one, it is an easily digestible format that gives viewers’ eyes a rest from the plethora of text-heavy marketing messages found online. In this sense, it enables target audiences to take a more passive role in the marketing process, merely requiring them to sit back, relax, and be shown why they should buy into a brand’s products or services.

Over the past few years, we have been plunged into a working life of makeshift desks, online meetings and working predominantly alone, often from home. Managers and their teams have adapted quickly to conducting the majority of business remotely, becoming rather adept at doing so.

As human beings, we primarily learn from trial and error. If our actions have positive outcomes, we feel compelled to repeat them; a behavioural pattern often driven by incentive and reward. Whether it’s buying one drink to get the second free, or donating old clothes to get money off the next order, incentives are key to understanding people and their priorities.

Welcome to a new series of articles for Startups Magazine. In this series we will look at some of the more common challenges that are faced by early-stage businesses and some of the top tips designed to overcome these challenges or, at the very least, to mitigate their worst effects.

As the saying goes - no-one can whistle a symphony, it takes an orchestra. For all the well-publicised (and valid) advantages of our new-found freedom to work wherever we want, some key elements of our working lives have become a little diminished.

As your startup business grows, so does the need for increased working capacity.

When you’re a startup founder, every decision has opportunity cost. It’s one of the reasons that running an early-stage business can be so stressful because even if you make the ‘right’ decision, there are consequences.

This week an HR Agency owner from Harrogate, Yorkshire is celebrating having found her perfect new team member, after having used TikTok to ensure they would be a good fit for the fun loving team.

Digital transformation has accelerated across the world’s enterprises in the past few years and has become a matter of corporate survival, making it a top priority for boards. Organisations know that digital transformation can bring huge improvements in operational efficiency and agility if correctly implemented, keeping them competitive. Rukmini Glanard, EVP Global Sales, Service and Marketing, Alcatel-Lucent Enterprise discusses.

Once upon a time, not very long ago, most businesses upheld an office-centric culture. Demanding boots on the ground, companies were limited to hiring employees that could be physically present five days a week, capping their talent pool and offering little flexibility. Now, in the wake of the pandemic, the seismic shift towards remote working has triggered a borderless working world, in which international companies can hire remote employees located anywhere.