Perseus, a new British-headquartered premium passenger-car EV brand, has today emerged from stealth mode and announced preliminary plans for its debut model – a compact SUV. The company has also provided initial details of the development and commercialisation strategy to bring the vehicle to European markets by late 2027.

The EU’s deforestation-free supply chain regulation, set to take effect this year, requires companies to verify that raw materials and products sold within the EU do not originate from land cleared of forests after December 31, 2020.

From ‘hacking’ a chat app for personal use to building a B2B SaaS solution; TalkJS founder Joshua Schoenaker reflects on how the company’s maker-led mentality paved the way for success.

When Andrew Gray stood as the UK's first ‘AI-powered’ parliamentary candidate in the 2023 Selby and Ainsty by-election, he discovered a fundamental problem: politicians couldn't hear citizens through the noise of social media.

Carmoola, the car finance fintech, has been named one of the UK and Ireland’s 100 fastest-growing startups by Sifted, which ranked the company at #23 in its highly anticipated 2025 leaderboard.

Ripple, the AI sustainability data management solution for businesses, has been named a finalist ahead of the London final of the UK StartUp Awards.

Former BBC producer Edwin Buckley has launched a brand-new PR startup, based in the heart of Manchester. 

Audoo, a UK-based tech startup, is shaking up how artists and songwriters get paid for their work in public spaces. Former musician and Audoo Founder Ryan Edwards has combined his passion for music and technology with a mission to tackle the inaccurate distribution of royalties to artists and songwriters – something that has been a longstanding challenge within the music industry.

Callum Coombes is the CEO and Co-Founder of Callie, a technology company bringing personal safety to the 21st century, safely and discreetly.

Melissa Gauge is the founder of the remote fractional support company, SpareMyTime. In this article, she looks at the future of staffing and how fractional teams are poised to transform the startup landscape. 

With a lifelong ambition to use technology as a force for good in society, Gökhan Meriçliler, CEO and Co-Founder of WeWALK, set out on an assistive technology journey, eventually landing at the mobility-driven company of his own creation.

With an entrepreneurial green heart, Victor Dewulf, CEO and Co-Founder of Recycleye, took the ultimate leap of faith from his Environmental Engineering PhD course to establish Recycleye with fellow Co-Founder and classmate Peter Hedley.

Startups Magazine first spoke to MyoMaster co-founders, Lottie Whyte and Joe Gray, back in 2020, just a year after the sportstech startup was founded.

Air pollution is one of the biggest problems affecting everyone in the world, yet it is spoken about so rarely. We all expect the air we breathe to be clean, yet 99% of the world breathes air that exceeds WHO air quality limits.

Everyone dreams of knowing what their pets are thinking and feeling. Whilst technology hasn’t evolved to a point where cats and dogs can speak to us, one innovative startup is on a mission to help pet owners know exactly what their pets are feeling, ushering in an era of preventative care for animals.

From back-bedroom startup to national platform, Justine Roberts CBE shares the story behind Mumsnet, the power of purpose-driven entrepreneurship, and the lessons she’s learned along the way.

AppDNA.ai, a comprehensive operating system for subscription app growth, announced its official launch. Founded by app marketing veteran Michael Synowiec after 7 years of running a successful app growth agency, AppDNA.ai addresses the challenge that prevents 99.3% of subscription apps from reaching their revenue potential: limited access to professional growth expertise.

You finally get a moment to breathe. You check your account. And there it is – an invoice cleared early, a subscription you forgot about, or a tax bill you didn’t expect just yet. Sound familiar?

The issue of battery waste is pervasive: according to figures shared by Statista, between 2011 – 2021 246,000 metric tonnes of portable batteries and accumulators were sold in the EU, of which 48% were collected for recycling.

A pivotal experience in Simon Bailey’s twenties while commuting across London on a route besieged by poor public transport links led him to think about the “crazy system we’ve got,” he confessed, with regard to cars being oversized for single-occupancy, a path that set him on the journey to founding WeatherVelo, a mobilitytech startup that is developing a prototype vehicle that presents a midway point between a car and a bicycle.