Aaron Solomon

Aaron has spent over ten years experience working as a financial sales and team manager within the business, investment and development sectors. It was in this role, where the idea for AMBL actually originated in 2021. Tired of having to always book venues ahead post-pandemic,  Aaron alongside co-founders Bobby and Jed had the ‘lightbulb moment’.  Today at AMBL, Aaron is responsible - alongside co-founders Jed Hackling and Bobby Naeem, stakeholders and the wider team - for spearheading the company to launch later this year. This includes leading on funding rounds, managing growth, and onboarding venues. Passionate about giving venues the power and platform to combat the last-minute cancellation and detrimental no-shows culture, Aaron’s strong entrepreneurial spirit is going to change the world of hospitality as we know it today - both for the venue and the consumer. 

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The countdown to launch

As I write this, the business idea that myself and two friends came up with over 12 months ago is on the verge of launching across London. To say I have had a few sleepless nights in the lead-up to this point would be a bit of an understatement.

From lightbulb moment to leadership

One of the biggest lessons I have learned so far along my entrepreneurial journey is that  building and owning a startup is not a job, it’s a lifestyle. Despite no two journeys ever looking the same, something valuable can always be extracted from every founder’s story.