Startups are looking to make their mark in the busy online world as everyone competes to be more visible to their audiences. Traditional PR is an essential part of the strategy to manage online reputation, brand awareness and promotion of a business but have you thought about combining this with SEO to level up your presence? Businesses often separate PR and SEO, but why? Blending PR and SEO together achieves better results as PR promotes the brand and SEO concentrates on ranking and traffic.

NEXUS have a £3,000,000 fund to invest in 2021 and are open to consider all innovative Creative, Tech and Digital UK startup business ideas with priority interest in the following sectors: Tech, VR, Gaming, Digital, Media, Smart Screen/TV, Music, Fashion & Textiles, Events, Film and Dance.

The billions promised by the government for catch-up tuition sounds like a lot of money, but when you work it out on an individual basis it’s barely enough to cover a few hours of one-to-one tuition per student. I believe that edtech rather than tuition provides the answer to meet the catch-up challenge, and his micro-tuition experiment proves that this approach can work.

The European Commissioner for Innovation, Research, Culture, Education and Youth will make her first official visit to Spain on 9th and 10th September 2021, inaugurating the Startup OLÉ technology event in Salamanca on the 9th. 

It’s no secret that the pandemic has significantly challenged the events industry. Even with lockdown restrictions lifted, a hesitancy to return to large indoor events is predicted to continue for some time. In order to meet these changing customer needs and help to revive corporate events safely, Eventurous Ltd, a full-service events agency near Atherstone in the West Midlands, has launched an exciting new tipi hire service - creating an unusual and inspiring venue solution for business use.

As lockdown restrictions ease and public mobility increases, new research reveals three-quarters (75%) of people have health, safety and security concerns when visiting their nearest city, signalling a need for new security innovations and greater public reassurance on their return to UK cities.

TOCA Football, the world’s only technology-enabled soccer experiences and entertainment company, today announced the completion of its Series E funding round, totaling $40m. Leading the round are current investors WestRiver Group (WRG), RNS TOCA Partners LLC, and D2 Futbol Investors, LLC., who are joined by a group of new investors including Jared Smith, co-founder and former COO of Experience Management (XM) company Qualtrics. This round brings TOCA’s total capital raised to $105m.

ABB Electrification’s Startup Challenge, in collaboration with Microsoft and SynerLeap, has announced its 2021 winning line-up, as Machine Learning, advanced AI and 3D modelling scale-up safe, smart and sustainable solutions.

LEADING independent property, construction and infrastructure consultancy Pick Everard marked this year’s International Women in Engineering Day (INWED) with the release of a special podcast, interviewing civil engineer Natalie Clemson about her journey from sandwich year placement to national director at the firm.

2021 has seen more new businesses being registered by women than ever before. I believe that when you truly set your intention to build your own business, and when you determine that nothing is going to stand in your way, you are already one solid step on the road to success. However, for women hoping to become mothers, or who already have families, the challenge of running your own business and bringing up a family at the same time is a complex one. Unless you have a stay-at-home and supportive partner, there will always be additional challenges.

Five innovative UK start-ups have been shortlisted for the Top Tier Impact (TTI) Group’s inaugural Global Impact Awards, celebrating entrepreneurs around the world at the cutting edge of sustainability and positive impact.

You might have, in fact you most likely have, been hearing a lot of stuff about Clubhouse over the last few months. Although this audio-first social media platform actually came into existence well over a year ago, it has featured in the marketing and branding world’s Zeitgeist most heavily since the beginning of 2021.

The business world is changing at a fast pace. In this climate, industry giants are forced to quickly re-evaluate how they work and to be able to face the new challenges in their markets: startups. 

New data released by Tech Nation and Dealroom analyses the UK’s position on the global tech stage in comparison to the US and China. Analysis finds that the UK ranks third in the world for its number of tech businesses valued above $10bn.

Expanding the business abroad is one of the most important goals and the most sought after ones for young entrepreneurs. It gives them a significant rise in their customers and also increases their popularity manifolds.

Sanofi’s acquisition of Cambridge UK-based, Kymab in early 2021, in a deal worth up to $1.45bn, was the largest sale of a UK biotech company on record, but was soon dwarfed by the $6.9bn acquisition of GW Pharmaceuticals by Jazz. These announcements drew global attention to the UK life science and healthtech sectors, and form part of a growing trend in these industries for increased funding, commercial and M&A activity.

Rising numbers of people are returning to trains and buses to get work, newly released figures reveal. The data found that in some parts of London footfall was up almost 300% last week compared to the same time in June 2020.

Whether you are running a fledgling startup from a home office or heading up an international company employing tens of thousands of employees across the world, the challenge over the past 16 months has been the same. Those business owners who successfully navigated their business through the COVID-19 pandemic should take pride in coming through such an uncertain period in one piece.

Marketing is a pivotal area of functionality for all businesses and brands. While the ultimate objective of every business is to drive sales and profits, marketing is a means to it. Marketing takes a business among people, attracts the target audience, and endorses products and services to influence call-to-action and buying.

Now that just about everything happens online, cyber security has taken on a new significance. Unfortunately, hackers and other nefarious actors have leapt at the opportunity of the pandemic, and cyber crime is on the rise.