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ARTICLES IN Features
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Why Europe’s AI race will be won on talent

The recent UK–US Tech Deal is a welcome vote of confidence in the UK’s technology sector. But if Europe is going to compete globally in AI, the decisive factor won’t be new policies or government partnerships. It will be how quickly startups can attract, cultivate, and retain the right talent.

Features 1 month ago
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Future-proofing Europe’s SMEs for a resilient tomorrow

There’s no doubt that small and medium-sized enterprises are the heartbeat of Europe’s economy; powering our communities, and our economies.

Features 1 month ago
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Mimetic desire: the hidden force behind what customers want

Most customers don’t judge products on their own. Instead, they follow what others desire, a psychological driver known as Mimetic Desire. When people see something is popular, it doesn’t just reflect quality; it creates belonging and status.

Features 1 month ago
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Mimica raises $26.2M to make AI agents actually work in the real world

Mimica has announced a $26.2 million Series B funding round led by Paladin Capital Group, with continued backing from Khosla Ventures, LGVP, and Entrepreneurs First.

Features 1 month ago
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Marketing in the age of AI search: why citations beat clicks

When Google switched on AI Overviews for more than a billion users, it sent a shockwave through search. Publishers saw traffic collapse overnight, with lawsuits already challenging Google’s new model, writes The Verge. For brands, the reality is just as stark: you’re either cited inside machine-made answers or erased from the conversation.

Features 1 month ago
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Why your business broadband keeps dropping out and how to fix it

An estimated £3.7 billion was lost by UK businesses due to internet failures in 2023. So, for SMEs relying on Cloud tools, VoIP, and remote work, unreliable internet isn’t just frustrating – it’s costly.

Features 1 month ago
Preparing your startup for sale: a legal perspective
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Preparing your startup for sale: a legal perspective

For many founders, selling a startup is the ultimate milestone – an opportunity to turn years of hard work into a well-earned reward. But while the headlines often highlight valuations and buyouts, the reality is more complex. Exiting a company is not just about numbers. It is a legal process that demands foresight, discipline, and meticulous preparation.

Features 1 month ago
Embed compliance into business ethos to ensure R&D tax claim success
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Embed compliance into business ethos to ensure R&D tax claim success

The UK has set ambitious goals for innovation, positioning itself as a hub for science and technology on the global stage. But while the appetite for R&D remains strong, the reality for many businesses is that their ability to claim R&D tax relief now hinges less on ambition and more on compliance.

Features 1 month ago
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How I turned a market gap into a scalable SaaS product

My journey has been anything but straightforward. I started without a clear blueprint for success, but I learned to spot gaps others ignored, take risks, and turn those insights into a scalable SaaS product.

 

Features 1 month ago
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AI won't replace you – but it can replace fear

The wrong AI debate

If you scroll through LinkedIn, you'll see the same headline again and again: AI will replace you. It will steal jobs from marketers, product managers, maybe even founders themselves. That's not what I've seen.

Features 1 month ago
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In the age of AI, video is the keystone of brand growth

For a long time, video was treated as a marketing luxury. It looked great in a campaign, but when budgets were under pressure, it was one of the first things to go. Ads and owned media content were the must-haves, while video sat in a column marked “would be nice.”

Features 1 month ago
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Innovation is broken because we’ve been measuring the wrong things

The innovation efforts of many organisations are failing not because of a lack of ideas, but because of how those ideas are measured and managed. That’s the central argument of ‘Expected Value: The System to Align Innovation, Strategy, and Value Creation’, a new book by Simon Hill, CEO of global innovation scaleup Wazoku.

Features 1 month ago
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Freemium vs. free trial: which is best for your startup?

How you introduce your product to the market can shape your startup’s growth trajectory. Freemium and free trial models are two of the most popular approaches allowing businesses to attract users and encourage full adoption.

Features 1 month ago
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Can ethical fintech actually make money? A gaming founder's contrarian bet

Nick Perrett spent years building gaming mechanics before losing track of his own pensions – an expensive wake-up call that led him to found Prosper. His contrarian view: ethical fintech isn't just morally right, it's more profitable long-term – and founders who understand this will build the next generation of financial giants.

Features 1 month ago
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Thinking of leaving your job to launch a rival tech Startup? Here’s what you need to know

Striking out on your own to launch a rival tech business could be one of the most exciting but also daunting times of your career. The temptation will be to hand in your notice, fire up your laptop, and start calling prospective clients.

Features 1 month ago
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The startup survival guide: 7 reasons new businesses fail
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The startup survival guide: 7 reasons new businesses fail

Launching a new business is exhilarating – the energy, the creativity, the vision of building something that’s uniquely yours. But the statistics are sobering. According to ONS data, around one in five UK businesses fail within the first year, and nearly half don’t make it to their fifth birthday.

Features 1 month ago
The significance of the UK-US tech deals
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The significance of the UK-US tech deals

Away from the pomp and pageantry of Donald Trump’s State Visit to the UK, there was real progress made on business. The record-breaking £150 billion Tech Prosperity Deal of US investment in the UK rightly grabbed a lot of attention. This is the largest-ever single package of commercial investment linked to a State Visit.

Features 1 month ago
Why a CEO turned his company employee-owned
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Why a CEO turned his company employee-owned

After a run of double-digit growth, many founders look to bank the momentum and exit. Increasingly, however, others are turning to Employee Ownership Trusts (EOTs). For these leaders, the priority is building a company that can sustain growth and stay true to its values. In today’s volatile market, independence matters, and so does a culture that helps teams adapt without compromising standards. An EOT provides both: it secures that independence while keeping long-term goals at the centre of decision-making.

Features 1 month ago
Are we doing succession planning for robots?
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Are we doing succession planning for robots?

A mother-daughter perspective on AI’s impact on future careers.

Features 1 month ago
Magical resilience: why curiosity is the key to startup survival
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Magical resilience: why curiosity is the key to startup survival

After spending 15 years leading teams in one of the UK’s largest retailers, I made the bold decision to put everything into my dream: becoming a full-time magician and speaker. On 4th April 2020, I took redundancy – ready to launch the business I had been quietly building for years.

Features 1 month ago

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