The Fast Identity Online (FIDO) Alliance – a group of technology companies including Apple, Google and Microsoft – announced its commitment to supporting passwordless authentication across its products.

As the cost of living continues to climb and a potential recession looms, small businesses are facing new challenges. The pandemic, which already brought about an accelerated shift to online shopping, has piled the pressure on high street brands to keep pace with online counterparts.

You've got a great idea for a startup, and you're ready to make it happen. You don’t have a surefire marketing strategy in mind yet. But you know one thing - you gotta have an active email list ASAP.

The demand for app development doesn't show signs of getting slower any sooner. As apps are an accessible type of technology, where people can have access from anywhere, the consumers' interest in this technology is vital. Therefore, many companies are taking this trend and changing their traditional environment to mobile for effective business positioning. But developing an app isn't easy and takes time and teamwork for a positive outcome.

We are all aware that something needs to be done to reduce our carbon footprint, but many of us have no idea where to start. Naturally the best place to start anything is from the beginning and in carbon planning the beginning is to measure where you are now - what your current carbon emissions are. 

With the worst of the coronavirus pandemic seemingly – hopefully – behind us, many of the world’s leading economies are looking for ways to begin recovering and rebuilding from the financial downturn they have experienced as a result.

Medical startups are a prospective niche that provides valuable services to people seeking medical help. One of the most successful examples is Bookimed.com. It is a medical tourism startup that assists people from any corner of the globe in finding the best treatment option. People use such services for two reasons: either they look for higher quality or low-cost medical services than those they can find in their own country of residence.

Hello and welcome back to Part two of our series on Leading and Lagging indicators. In the first part, we covered what leading KPIs are, looked at how they work numerically, discussed why they are a powerful tool for startups, and shared the nuances startup founders should keep in mind while working with leading KPIs

Government lockdowns during the COVID pandemic forced businesses to quickly adapt their working practices, as employees required work-from-home set ups almost overnight, and many companies quickly became reliant on cloud-based technologies to make the shift as smooth as possible.

Much has been written about payment rails in the news lately, as neobanks and fintechs continue to flood the market with new and innovative banking and payment products. Simply put, any business that deals with transactions in any shape or form must also deal with payments, and ultimately, payments rails.

Over the past few years, we have been plunged into a working life of makeshift desks, online meetings and working predominantly alone, often from home. Managers and their teams have adapted quickly to conducting the majority of business remotely, becoming rather adept at doing so.

Bringing a minimum viable product (MVP) to market is a landmark moment in the development of any tech startup – and for many founders, it marks the critical first realisation of their idea.

As human beings, we primarily learn from trial and error. If our actions have positive outcomes, we feel compelled to repeat them; a behavioural pattern often driven by incentive and reward. Whether it’s buying one drink to get the second free, or donating old clothes to get money off the next order, incentives are key to understanding people and their priorities.

Welcome to a new series of articles for Startups Magazine. In this series we will look at some of the more common challenges that are faced by early-stage businesses and some of the top tips designed to overcome these challenges or, at the very least, to mitigate their worst effects.

As the saying goes - no-one can whistle a symphony, it takes an orchestra. For all the well-publicised (and valid) advantages of our new-found freedom to work wherever we want, some key elements of our working lives have become a little diminished.

After making a small return last year, 2022 London Tech Week returned with a bang this year, with a new venue, an incredible line-up of speakers and thousands of people and companies there to connect and learn about how technology can make a positive change and impact. 

Research has shown that global users spend an average of nearly seven hours per week watching videos. Whether they are on YouTube, social media, or embedded on websites, videos have the unique ability to convey an audio and visual message to the viewer. In the world of digital marketing, this two-pronged attack can wield the power of persuasion. 

As your startup business grows, so does the need for increased working capacity.

When you’re a startup founder, every decision has opportunity cost. It’s one of the reasons that running an early-stage business can be so stressful because even if you make the ‘right’ decision, there are consequences.

Reverse logistics is crucial for any company involved with logistics, delivery or the supply chain process. To help you get started, today we will list everything you should know about reverse logistics and how to have a successful operation.