Sam Dumitriu

Sam Dumitriu is Research Director for The Entrepreneurs Network.

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Making the lockdown digital switch to permanent

A few years back, there was a two-day tube strike in London. As with most tube strikes, it forced stressed commuters to change up their route into work at short notice. When it was all over, economists who looked at Oyster Card data made a surprising finding. About one in twenty commuters who changed up their route on the days of the strike stuck with their new route.