Articles by Iana Abzalilova | Startups Magazine

Iana Abzalilova

Iana AbzalilovaIana Abzalilova is a co-founder at Business Spectrum Marketing Agency with four years of experience in Marketing and Project Management. Iana specializes in digital marketing and is responsible for the creative part of the business such as: designs of visual materials online and offline, advertisement and much more. Iana graduated from Regents University London with a BA degree in Global Business Management (Marketing pathway) and MA in International Human Resource Management (qualified: CIPD LEVEL 7) from University of Westminster.

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How to turn your idea into a brand?

One of the most regular questions many entrepreneurs ask themselves: ‘Why do some companies succeed and stay longer on the market?’ and ‘Why do some of them not?’