The rising eCommerce industry has made it super important for brands to stay abreast of consumer behaviours and help them make the right decisions. Whether you are a startup or a growing eCommerce brand, following a bunch of marketing tactics can help you become successful in the long run. This handy guide will help you use the best eCommerce strategies for higher conversion rates. So, let’s get started!
NEC X, the Silicon Valley-based venture studio powered by NEC’s advanced tech, has unveiled the seven promising startups selected for its Elev X! Ignite Batch 12 cohort. Since 2018, NEC X has played a key role in launching over 130 tech startups, transforming innovative concepts into scalable ventures.
RedTrack, an AI-powered analytics and automation platform for media buyers, has secured $3.2 million in Series A funding, led by LeadVentures with backing from InstaVC, IronWolfCapital, and angel investor Balazs Gandera. RedTrack’s platform currently tracks 60,000 ad accounts, generating over $2 billion in revenue for more than 800 businesses, including ecommerce stores and marketing agencies.
AI Transform, the UK AI conference specifically aimed at small and medium-sized enterprises (SMEs), is being held at The Slate in Coventry on 23rd October 2024. The event will bring together industry leaders, AI experts, and forward-thinking SME decision-makers to explore the transformative potential of AI for small businesses.
UK-based sponsorship insights platform, Luscid, has entered into a partnership with Canadian sponsorship and experiential marketing firm XMC to help brands in the region make more informed and impactful partnership decisions. This collaboration builds on Luscid’s earlier expansion into the APAC region.
New research from Mendix has found that low-code tools are no longer simply a tactical solution for departmental fixes, but a strategic enterprise enabler that supports digital transformation at an organisational level. 54% of respondents rank digital transformation as their leading low-code use case.
Growth Studio launches SELECT: accelerator programme focused on climate, biodiversity, and pollution
Growth Studio has announced the launch of its newest accelerator programme, SELECT by Growth Studio aimed at supporting startups tackling the triple planetary crisis.
The adoption of AI has skyrocketed in recent years as advancements in the industry have opened the door to new applications across industries and use cases. In fact, a report from McKinsey found that AI adoption rates hit their highest numbers in early 2024 with 72% of organisations reporting they have adopted the technology.











