Proke at CES 2025

At CES 2025, Paige West, Startups Magazine’s Managing Editor, interviewed Proke’s Founder, Paola Griggio. They discussed the innovative product, the technology involved, and the inspiration behind the product for the mother and daughter duo.

Founded in 2024, the Italian startup, Proke, has developed an innovative wearable technology that has been designed to capture precise body measurements for custom-tailored clothing. The system comprises of an elastic suit that is embedded with sensors that, when paired with a smartphone app, records accurate measurements in minutes.

Proke's mission is to revolutionise the made-to-measure clothing industry by providing a sustainable, efficient, and precise method for capturing body measurements, enhancing customer satisfaction and reducing environmental impact.

Learn more in the interview below!