Femtech startup Unfabled moves HQ to WeWork Paddington

WeWork has announced that Unfabled, a prominent destination for women’s health and wellbeing, had moved its headquarters to WeWork 2 Eastbourne Terrace in Paddington. The company prioritised a flexible workspace solution to support its ambitious growth plans and meet the needs of its modern workforce.

Founded in 2021, Unfabled committed to closing the gender health gap by revolutionising women’s health with its data-driven wellbeing platform. This platform delivered curated and personalised solutions for women of all ages. Over 350,000 people used the platform to discover effective treatments for various conditions, from menstrual cramps to pregnancy and menopause. Unfabled recently raised a $1.6 million Seed funding round, backed by Morgan Stanley and Atomico Angels, bringing its total funding to $2 million.

To support its mission and rapid expansion, Unfabled adopted a hybrid workplace strategy, with employees working from the office three days a week, designating Monday and Thursday as “core” team days. This hybrid set-up provided employees with flexibility over their work weeks and ensured the team had in-person time for meetings and brainstorm sessions to spark innovation. By taking space at WeWork in Paddington, Unfabled prioritised an inspiring, well-designed workspace that was accessible via public transport links, including the Elizabeth Line.

Hannah Samano, CEO and Founder of Unfabled, says “At Unfabled, we recognise the value of thoughtfully designed space in a well-connected location for employees to come into the office on any given day and do their best work. With this in mind, our decision to move to WeWork was an easy one, and has been an exciting step in our journey. Not only do our employees have the opportunity to work from an inspiring hub to collaborate with one another but our new office is proving to play a crucial role in attracting and retaining top talent. Invaluable to our ambitious growth plans, WeWork’s flexibility also means we are able to seamlessly scale our footprint in London and to new markets, with ease.”

Claudio Hidalgo, COO, WeWork says “We're thrilled to have Unfabled join our community at WeWork 2 Eastbourne Terrace. Their remarkable growth in recent years speaks volumes about the work they're doing to revolutionize women's health and wellbeing. At WeWork, we are seeing more growing businesses understand the importance of scalable, and inspiring workspace that marry business needs, expansion plans and employee preferences. Unfabled is a prime example of this. This move not only provides their growing workforce with an office worthy of the commute in a well-connected location, but it's a clear signal of their commitment to leveraging flexible workspace to facilitate innovation and growth.”

First opening in 2016, WeWork 2 Eastbourne Terrace is located next to Paddington station and spans eight floors in total. Blending functional, flexible, and thoughtful design, this WeWork location is ideal for companies of all sizes – from entrepreneurs to enterprises – looking to do their best work while future-proofing their real estate commitments as they scale their business.