BANF at CES 2025

At CES 2025, Startups Magazine’s Paige West spoke to Ron Yoogun Leem BANF’s VP of Business Development. They discuss how the technology works, the competitors in the market, and the future of the startup.

Korean startup BANF, an acronym for Begin A New Feature, has developed a cutting-edge approach to vehicle maintenance and performance monitoring, with the mission of saving more human lives on the roads. The company integrates advanced sensors to gather real-time data on tyre pressure, temperature, tread wear, wheel alignment, and even the stability of lug nuts.

Leveraging machine learning, BANF transforms this raw data into actionable insights, offering drivers and fleet managers a comprehensive view of tyre health. Beyond maintenance, the system provides valuable information on cargo load distribution and road surface conditions, enhancing safety and operational efficiency.

Learn more in the interview below!