Soon-Ee Cheah leads the development of AI-powered products at Xero, a global small business platform. With a PhD in a quantitative field and deep experience in machine learning, Soon-Ee is an expert in developing innovative AI solutions that deliver real value to small businesses, including Xero's award-winning bank reconciliation product. He previously led the development of AI products at Zendesk, where he spearheaded the creation of their first deep learning product. Soon-Ee is passionate about demystifying AI and demonstrating its practical applications for businesses of all sizes.