Robin Sparrefors is a Principal at Konsert Strategy & IP, a part of Rouse group. He leads Konsert’s Strategy & IP for Business and Technology executives practice, helping companies to transform technology innovation practices to fuel growth with digitalisation. He has extensive experience from Business-driven IP Management, having led strategy, performance improvement and transformation projects.

Having started his career at Konsert after graduating from Chalmers University of Technology and the School of Business, Economics and Law at University of Gothenburg, he joined Accenture Strategy’s Innovation & Product Development practice, focusing on designing innovation organisations and driving large scale R&D transformations. Robin returned to Konsert in 2014 to focus his efforts on helping companies strengthen competitiveness from technology and intellectual property.