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CONTACT
hello@flowwow.com
https://www.linkedin.com/in/irina-tatarinova/

Irina Tatarinova

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BIO

Irina Tatarinova is Head of Social Media and Influencer Marketing at Flowwow, a global gifting marketplace, and  ambassador of the brand-performance and empathetic approach.

Member since
30-04-2024
Followers
-
Number of articles
2
https://www.linkedin.com/in/irina-tatarinova/
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ARTICLES
Why aren’t they buying? The secret power of FOMO in startup marketing
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Why aren’t they buying? The secret power of FOMO in startup marketing

We’ve all seen that: great product, strong team, yet no people who are buying. In the UK, the average e-commerce conversion rate floats around 2.5% to 3% (as of late 2023 to early 2025). That means just two or three out of every 100 visitors actually make a purchase.

Brand 1 day ago
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How to work with influencers in 2024 - insider tips by a social media expert

Over the last decade, how brands have approached working with influencers has dramatically evolved from tentative experimentation to becoming an integral part of their marketing budget and strategy.

Features 1 year ago

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