David is the CEO & Co-Founder of Poplar, a platform that empowers the world to easily create Augmented Reality (AR) experiences, working alongside a number of prolific brands, such as Disney and the BBC. He is also the President of the AR & VR Association. He has great experience in this field, and is the ex-Head of EMEA business for a key YouTube division. He also has over 19 years of international leadership experience within Fortune 500 & start-ups (Google, YouTube, Netflix, Dailymotion, Cap Gemini E&Y).