Evergrowth and Apolo Merge to Revolutionise AI-Powered Sales Strategies; Pre-Seed Round Hits Baltic Record €2.5 Million
Evergrowth, an AI-powered B2B account-based sales platform, announced a merger with Apolo Mktng, which uses AI to deliver personalised marketing solutions.
This merger brings together two innovative forces in AI technology to promote a more customer-centric approach to sales strategies. The announcement followed Evergrowth’s seed round increase from €2 million to €2.5 million, breaking a Baltic record previously set by the company in February.
The merger is a key step in Evergrowth’s transition from a consultancy to a technology platform. Evergrowth will now have exclusive access to Apolo’s range of AI account-based selling systems and the LLM data enrichment development expertise of the Apolo team. Apolo boasts over 50 specialised workflows using state-of-the-art AI, delivering highly accurate and personalised account research to clients. It employs the latest technologies, including Retrieval Augmented Generation (RAG), Multi-Agent Workflows, and fine-tuned LLMs.
Sales teams utilise Evergrowth’s AI-driven platform to quickly gather account-based granular insights, such as intent-based signals ('prompts') that trigger meaningful, personalised engagement with prospects ('co-pilots'). Intent signals covered by Evergrowth’s platform include website visits, financial data, press releases, job postings, and competitors. Previously, sales teams had to manually conduct deep research on individual accounts and their contacts. Using Evergrowth, this process now takes minutes and generates deeper insights and fully optimised messages, allowing sales teams to focus on higher value and more complex work.
Since merging with Apolo, Evergrowth has successfully onboarded all its clients onto the platform with Apolo’s integrated technology, achieving remarkable results. In the first month of operation, 77,060 prompts were generated, and over 1,200 AI-powered sales co-pilots were created, with one client alone mapping more than 250.
Co-founded by Jean-Baptiste Daguené, Mantas Urnieza, Tadas Cekavicius, Aivaras Rastenis, and Algimantas Padegimas, Evergrowth’s approach aims to eliminate common challenges in B2B sales, such as non-personalised, irrelevant outreach, and the reputational issues salespeople often face by being platform-driven rather than customer-centric.
Jean-Baptiste Daguené, CEO and Co-Founder of Evergrowth, said: “Our tie up with Apolo marks the next significant milestone in the development of AI-powered sales solutions following our oversubscribed pre-Seed Round. It brings together two cutting edge development teams with different backgrounds and expertise, allowing us to add new perspectives and processes to our operations. “Our platform is positioning itself as a leader in AI-driven sales solutions, with the ability to redefine B2B sales strategies and empower businesses to build stronger, more personalised connections with their customers.”
Alejandro Sanchez, CEO and co-Founder of Apolo Mktng, said: “Apolo was founded to push the boundaries of AI-driven marketing and sales solutions, and this merger marks an exciting new chapter for us. We are delighted to join forces with Evergrowth, a company that shares our belief in the opportunity of AI innovation and customer-centricity. By combining our expertise, we are poised to deliver unprecedented value to businesses seeking to elevate their sales efforts through AI-powered solutions."
The merger came about as a result of a LinkedIn post from Evergrowth founder JB Daguené on AI enabled sales teams, which sparked Apolo’s attention due to the fact they were working on data enrichments for account-based selling. The affinities between the two businesses became evident over a series of interactions, and it became clear that a collaboration would be the most beneficial approach to accelerate development of the platform. Apolo’s team will now operate under the Evergrowth brand name.