ER Productions to accelerate growth with BGF funding

BGF has taken a minority stake in ER Productions, a leading company in laser production, pyrotechnics, and special effects (SFX).

Founded in 2007 by Marc Webber and Ryan Hagan, ER Productions has earned a reputation for its expertise in delivering cutting-edge laser and SFX solutions for some of the world’s biggest events. Based in Dartford, UK, the company has expanded its reach globally, with offices in the US, Spain, Australia, and Saudi Arabia.

ER Productions has collaborated with top artists such as Dua Lipa, Ed Sheeran, Metallica, MUSE, and Swedish House Mafia. It has also supported major events including Glastonbury, the Eurovision Song Contest, and the London 2012 Olympics.

Webber and Hagan opted for BGF’s investment to fuel the company's continued growth, both through organic expansion and acquisitions. The founders will maintain their majority stake and leadership of a team that now numbers 110 staff across five locations.

With BGF’s backing, ER Productions plans to expand its global footprint, particularly in the US, where demand for its services continues to rise. This growth is supported by forecasts predicting the live entertainment industry will hit $50bn by 2030, driven by increased consumer demand for immersive experiences and the importance of live performances to artists’ revenue. ER Productions also intends to invest in manufacturing its own proprietary equipment at its Dartford facility, ensuring its clients worldwide have access to the most innovative SFX available.

Ryan Hagan, co-founder of ER Productions, said: “We started the business with the goal of being the best-in-class laser and SFX provider for live events. BGF’s experience in scaling up growth will enable us to take a meaningful step forward in strengthening our commercial capabilities, developing cutting-edge technologies, and expanding the Company’s global footprint.”

Chris Morgan, investor at BGF, said: “ER Productions has earned its reputation as the industry’s foremost laser and SFX provider through its commitment to quality, professionalism and innovation. There is an ever-increasing appetite to wow audiences at in-person events, and ER Productions leads the industry with their creativity and quality of delivery. We are thrilled to support Marc and Ryan as they continue to lead the Company on the next stage of their exciting growth journey.”