The partnership is set to provide more customers with dealership-beating finance rates, transforming the car buying experience by offering a more streamlined alternative to traditional financing methods.

This fresh funding will enable Carmoola to support even more consumers in securing their ideal vehicles, with the company forecasting billions of pounds in loan originations over the next five years. The new capital injection will also accelerate Carmoola's mission to reshape the car finance industry by offering a direct, fast, and affordable route for consumers to obtain car loans, bypassing the need for intermediaries.

Aidan Rushby, Founder and CEO of Carmoola, expressed his excitement about the partnership: "Through this new deal with NatWest, we're again showing our commitment to putting customers first, at a time when our hassle-free and user-friendly approach is needed more than ever.

"We’ve been working on this partnership for some time, and I am so excited that we can now provide our customers with even more amazing rates."

Rushby also highlighted the broader implications of the deal for the industry: "This partnership not only enhances our ability to offer dealership-beating rates but also underscores a shift in the industry. The future of car financing is direct-to-consumer, and we are at the forefront of this change. Our goal is to make car financing as straightforward, transparent, and cost-effective as possible, and this deal will help us do that for even more car buyers."

Carmoola's direct-to-consumer model is distinct from traditional car financing, which often comes with hidden fees and large commissions. By cutting out intermediaries, Carmoola ensures that customers receive better rates and a more transparent financing process.

With the car finance market undergoing significant regulatory changes, Carmoola’s use of cutting-edge technology is a key factor in simplifying the entire process. From applying for loans and conducting vehicle checks to completing purchases, the company eliminates the usual complexities, costs, and paperwork that are typically associated with car financing.

George Ross, Managing Director and Head of speciality finance at NatWest, shared his enthusiasm for the partnership: "We’re proud to partner with Carmoola, who are doing great things in the car finance industry and driving innovation in the sector. This £100 million deal is a vote of confidence in Carmoola and a commitment to the financial wellbeing of car buyers across the UK."

Consumers can begin taking advantage of Carmoola's new, competitive rates immediately, making it easier for customers to secure financing on terms that suit them. This partnership marks a step forward in transforming the car buying process, offering greater affordability and convenience for car buyers across the UK.