Ever since social media burst onto the scene in the early 2000s, ad spend has increased year on year. Social media is currently driving better cost-effectiveness and reach on target audiences than traditional broadcast TV, and it’s estimated that this will only rise further, with social spend reaching $219.8 billion by the end of 2024.

Email marketing is probably older than you think. The very first email marketing blast was sent in 1978, by Digital Equipment Corp employee, Gary Thuerk.

Global venture capital firm Pi Labs has successfully concluded its twelfth annual growth programme for early-stage startups, resulting in the participating companies securing $7.5 million in seed and pre-seed funding.

Streetbees, known for its large-scale qualitative and quantitative audience insights through conversational research, has unveiled new research that delves into consumer sentiments and expectations regarding brand engagement during Pride month.

The Corporate Governance Institute (CGI) has formed a strategic alliance with Acacia Training, a provider of specialised career packages, to offer transformative corporate governance education aimed at enhancing the career prospects of Acacia clients.

For the first time, a new generation of technical founders is emerging – set to build Europe’s first-ever tech giant.

The Monaco Grand Prix epitomises racing prestige and performance. While drivers push their limits on the track, it’s the team behind them – the pitstop team – that frequently gets them to pole position.

All Things Bugs, a pioneer in the development of sustainable eco-friendly technologies using insects and world’s first wholesaler of insect based food ingredients, is thrilled to announce the grant of a new European Patent on 20th December 2023.

Leuven - EIT Food, the global food innovation community, has announced its new cohort of novel innovations for its Seedbed Incubator, one of its prestigious entrepreneurship programmes. EIT Food is supported by the European Institute of Innovation and Technology (EIT), a body of the European Union.

When businesses venture into new markets, some encounter obstacles stemming from past failures, while others grapple with uncertainty regarding where to start or which direction to pursue. This challenge isn’t limited to startups; it also impacts medium and large companies alike.

The UK tech industry has weathered Brexit blues to dominate the rankings of European tech. By some estimates, London’s tech scene now ranks second only to Silicon Valley.

The United Kingdom, the second-ranked startup ecosystem that has produced success stories like Wise and Revolut, has seen a notable decline in its cities rankings according to the latest Global Startup Ecosystem Index by StartupBlink.

Futurist and humanist Christopher Peterka has introduced his new leadership model, the Quantum Leader. This concept is central to his forthcoming book, “Beyond Binary: Business Leadership at the Interplay of Humans & Machines” (Research Publishing International), set to be published in the United Kingdom.

If I said the words travel technology to you, what springs to mind? Booking.com? Uber? TripAdvisor? But what about business travel technology? In 2022, the UK’s business travel sector was valued at £27.5 billion, and around 9 million Brits travel on business every year, so, it’s an important question as the tech impacts not only the travellers, but also the corporates and travel management companies responsible for managing their trips and keeping them safe.

If I said the words travel technology to you, what springs to mind? Booking.com? Uber? TripAdvisor? But what about business travel technology? In 2022, the UK’s business travel sector was valued at £27.5 billion, and around 9 million Brits travel on business every year, so, it’s an important question as the tech impacts not only the travellers, but also the corporates and travel management companies responsible for managing their trips and keeping them safe.