Artificial intelligence (AI) is one of the most transformational technologies of our generation, tackling some of humanity’s most challenging problems, augmenting human performance, and maximising productivity. A research study from Strand Partners and commissioned by Amazon Web Services, showed that the number of UK companies adopting AI has increased by 31% from 2022 to 2023. Thanks to the acceleration in AI adoption, digital technology could add £520 billion to the UK economy by 2030, up from £413 billion in 2022.