Let’s face it, so much of our day-to-day lives revolves around what’s happening on social media. Particularly when it comes to cultural themes and hot topics, which typically blossom from some sort of online trend.

If you’re yet to hear about the Lazy Girl Job trend, then perhaps you’ve been working too much and not spending enough down time scrolling the internet. This new movement has gained popularity quickly and for good reason.

A successful B2B marketing strategy hinges on two things – building awareness and generating qualified leads that can be easily converted into paying customers.

Hiring intentions and business confidence saw declines across both the services and manufacturing sectors in July with economic growth set to slow, according to the latest Business Trends report from accountancy and business advisory firm, BDO.

Launching a startup is difficult to say the least. Common thought is that the average time it takes for a company to begin turning a profit is three years – and some of the largest companies today have been through the so called “valley of death” – when a startup is still generating negative cash flow.

When an idea begins to take shape, it often exists as a vision within an entrepreneur's mind, a business plan breathes life into this vision by converting thoughts into goals and objectives. It compels entrepreneurs to dive into market research analyse industries meticulously and gain insights about customers. Through this process clarity emerges, transforming what once seemed elusive into a defined path.

Sourcing finance for growth plans is a huge part of running a startup. There are many stages and steps involved in getting a brand-new business off the ground. From that initial inspiration, to developing a sound concept, planning, staffing, marketing, and launching. But hard cash underpins everything a startup founder does and can dream of doing.

Amid the marked shift to remote and hybrid working models, many employers may have cause to consider whether their current establishment remains fit for purpose and offers value for money. But, while it can be tempting to up sticks and relocate, there is often also a compelling business case for staying put and refurbishing. For employers rethinking their workplace approach, Adrian Gleeson, strategy directory at Rhino Interiors Group, explores the key considerations to determine whether improving or moving is right for you.

Tips from workplace psychologist, Dr Lynda Folan, Managing Director at Inspired Development

Pockit – the financial super app for low-income and underserved communities – has raised $10 million in a growth round led by Puma Private Equity, with participation from The North East Development Capital Fund, managed by Maven Capital Partners and supported by the European Regional Development Fund.

As Gen Z continues to enter the workforce and assume positions of influence, organisations worldwide are experiencing a shift in common working styles. By 2025, Gen Z is projected to make up 27% of the workforce. The generation born between the late 1990s and early 2010s is bringing fresh perspectives to the workplace. Is this reshaping the future of work? RADA Business shares insights into Gen Z leadership styles.

GoStudent, one of the world’s leading tutoring providers and education platforms, has announced a strategic $95 million raise, with funds being used to realise the company’s hybrid vision and double-down on AI integration.

It seems strange to me that a parent, teacher or family friend will ask a young child, often just four or five, a grown-up question: ‘What do you want to be when you grow up?’ Perhaps one in 100 kids will go on to become a firefighter, a doctor or an astronaut, but do we really expect someone so young to have the clarity required to answer that question?

There’s a lot of advice out there on how to be a great public speaker, from articles, to podcasts, to conference talks about how to deliver a conference talk, but there are many challenges to navigate before you even get on stage.

It was 1961 when computer scientist John McCarthy stood in front of MIT's audience and famously foretold the future of computing — one where it would be sold like a utility, similar to electricity or water.