Freddi’s superpower lies in storytelling, using her exceptional communication skills to showcase clients’ offerings in the most compelling way. Her unique ability to transform complex information into engaging narratives ensures that LAVA, our clients, and our partners, stand out in a competitive space.

Freddi spent several years in tech, managing complex global products and developing her signature skill of making complex information accessible and engaging, before moving into fintech and finance, building and leading teams focused on sophisticated, content-driven marketing and growth strategies.

Now, as LAVA’s Marketing and Communications Director, she applies her extensive experience to develop and implement innovative content and commercial strategies that elevate our client’s offerings.